Social Media Coordinator

Houston, TX (Hybrid)

$16/hr – $21/hrMid Level1+ years expPart time

Posted 7 weeks ago

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Job Summary

Own the social media engine end to end and drive growth across multiple platforms with content, paid and organic campaigns, and community management.

  • Growth & channel ownership: manage content creation and calendar across key platforms and monitor trends.
  • Campaign outcomes: set up and optimize paid and organic campaigns with measurable KPIs.
  • Community & partnerships: engage audiences, run influencer/affiliate programs, and cover live events.

Job Description

Responsibilities

  • As a Social Media Coordinator, you will be responsible for developing and executing social media strategies to enhance brand visibility, engage with our target audience, and drive business growth.
  • You will manage all social media platforms, create and edit compelling content, monitor analytics, and stay current on the latest trends in social media marketing.
  • In addition, you will be responsible for setting up and monitoring the performance of both paid and organic social media ads to ensure they align with campaign goals and deliver strong results.
  • Your creativity, strong communication skills, and ability to manage and grow online communities will be essential to your success in this role.
  • Social Media Coordinator Job Responsibilities:
  • Assist in the development and management of social media and influencer marketing strategies
  • Execute a results-driven social media strategy
  • Develop and curate engaging content for social media platforms
  • Create and edit written, video, and photo content
  • Attend events and produce live social media content
  • Maintain a unified brand voice across different social media channels
  • Collaborate with the management team to create a social media calendar
  • Monitor competitors’ and adjacent industry social media channels
  • Monitor all social media channels for emerging trends and best practices
  • Interact with users and respond to messages, inquiries, and comments
  • Set up and track the performance of both organic and paid campaigns
  • Review analytics and create reports on key performance metrics
  • Track customer engagement and SEO to optimize campaign content
  • Collaborate with designers or copywriters to provide attractive and informative campaigns
  • Manage influencer and affiliate marketing campaigns, including outreach, contracts, deliverables, and reportingCorsica? him?

Requirements

  • Minimum 1-year related experience
  • Proficiency with social media platforms, especially Instagram, TikTok, Facebook, and YouTube
  • Proficiency in social media best practices and in tailor-fitting content to other platforms is a plus
  • Proven graphic design and communication production experience
  • Fluently read, speak, write, and understand English; strong writing and grammar skills is a plus
  • Proficiency in project management and content strategy
  • Proficiency with video and photo editing tools, digital media formats, etc.
  • Specific skills in creative editing and translation of content, content repurposing and strategic posting
  • Strong visual eye for designing and creating graphics in platforms such as Adobe Creative Suite & Canva; applicable to promo graphics and social media posts
  • Ability to understand historical, current, and future trends in the digital content and social media space
  • Excellent social listening skills
  • Understanding KPI’s and defining them specifically for social media
  • Articulate. Excellent copywriting, spelling and grammar skills
  • Top-notch oral and verbal communication skills
  • Impeccable time management skills with the ability to multitask
  • Detail-oriented approach with ability to work under pressure to meet deadlines
  • Creative thinker with a growth mindset and ability to take initiative
  • Ability to listen, adapt and incorporate feedback
  • Outstanding Customer Service Skills
  • Must love working with all age groups?","Excellent Communication Skills","Outing personality","Able to speak to large group of people","Time Management Skills","Reliable and Dependable","Team player

Preferred

  • Bachelor’s degree in marketing or a related field
  • Social media management experience (2 years preferred)
  • 1-3 years experience with B2C social media marketing and/or content development
  • Strong editing skills (Capcut, InShot, other)
  • Experience with Google Platforms (Google Ads, Google Analytics, YouTube)
  • Experience with Meta Business Manager
  • Experience with content creation tools, software, and editing
  • Experience using social media content management tools (i.e. Notion, Manychat, Hootsuite, Sprinklr)
  • Experience with Microsoft Office
  • Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools a plus

Marketing Team

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