Social Media Content Creator & Social Media Manager

Newport News, VA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive social media content creation and management for a plastic surgery center, combining video, photography, and community engagement.

  • Own the end-to-end content creation and posting across Instagram, Facebook, TikTok, and YouTube.
  • Must-have: Proven experience in social media management, content creation, videography, and photography.
  • Standout: 1099 contractor with hybrid in-office content capture in Newport News and Williamsburg.

Job Description

Responsibilities

  • Capture high-quality photo and video content of surgical procedures, treatments, and patient transformations
  • Film surgeries and procedures professionally while adhering to strict HIPAA and privacy standards
  • Produce short-form video content for Instagram Reels, TikTok, and YouTube Shorts
  • Capture behind-the-scenes content featuring surgeons, providers, staff, and practice culture
  • Conduct interviews with providers for social media to highlight expertise and services
  • Document practice events, community outreach, and educational opportunities
  • Edit video and photo content using professional editing software
  • Maintain organized media libraries and digital assets for efficient workflow
  • Manage and maintain social media profiles for the practice and providers across Instagram, Facebook, TikTok, and YouTube
  • Plan, schedule, and publish engaging content aligned with the practice's marketing strategy

Requirements

  • Proven experience in social media management, content creation, videography, and photography
  • Experience in aesthetics, plastic surgery, beauty, or medical marketing preferred
  • Proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, CapCut, or similar)
  • Strong understanding of social media platforms, algorithms, and engagement strategies
  • Experience managing social media advertising campaigns
  • Familiarity with social media management tools such as Sprout Social or similar platforms
  • Experience using analytics tools such as Meta Insights, TikTok analytics, or Google Analytics
  • Excellent communication and visual storytelling skills
  • Strong attention to detail and ability to manage multiple projects simultaneously
  • Self-motivated with the ability to work independently while collaborating with internal teams
    Plastic Surgery Center of Hampton Roads logo

    Plastic Surgery Center of Hampton Roads

    Our talented plastic surgeons and med spa team offer extensive experience and a patient-first perspective. We offer advanced options in cosmetic and reconstructive surgery and cutting edge non-surgical treatments with compassionate care. Our highly personalized and meticulous approach ensures that your results are exactly what you envisioned to help you look and feel your best.At Plastic Surgery Center of Hampton Roads, we offer cosmetic procedures for the body, breasts, face, and skin. Our team of dedicated and experienced professionals are ready to help you achieve your wellness goals. Allow us to customize your care from rejuvenating facials to cosmetic and reconstructive procedures. Some of our most popular procedures are breast augmentation, breast lift, breast revision, eyelid surgery, face lift, mommy makeover, and Brazilian butt lift. Come experience what we can do for you.Our entire team of plastic surgeons is board certified by the American Board of Plastic Surgery. Why that matters: When a doctor is a board certified plastic surgeon, it ensures that doctor is extensively trained in both facial and body procedures, has learned how to prevent and handle emergencies that may arise and has developed technical skill and aesthetic judgment. Certification by the American Board of Plastic Surgery is a qualification not easily obtained, which demonstrates a high level of training and education, necessary for optimal results and patient satisfaction.Plastic Surgery Center of Hampton Roads strives to provide a comfortable, compassionate, safe plastic surgery experience. With over 90+ years of plastic surgery experience, our award-winning plastic surgeons are well-known for listening to our patients and delivering beautiful results. From our pre-operative care center to our AAAASF accredited, fully appointed surgical center, we provide our patients with a caring, positive experience from the very first appointment and throughout your care.

    Founded in 1995
    28 employees

    Traffic Signals

    Monthly Visitors
    2.3K
    Monthly Google Ads Budget
    $472
    Traffic Source Mix
    Search
    63.5%
    Direct
    18.2%
    Referral
    5.1%
    Social
    12%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~28