Social Media Content & Community Coordinator (50964)

Dallas, TX (On-site)

$55K/yr – $65K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead Velvet Taco’s social media content and community across platforms to tell the brand story and drive engagement.

  • Own social content strategy and execution across Instagram, TikTok, Facebook, X, YouTube, and LinkedIn.
  • Must-have: 1–3 years of social media experience with the ability to create engaging static and video content.
  • Standout: Experience building influencer programs and coordinating influencer visits with restaurants.

Job Description

Responsibilities

  • Social Media Content: Leads Velvet Taco’s social media content strategy across all platforms by capturing, editing, and planning static and video content that effectively communicates the Velvet Taco brand story while tying the brand to relevant online and cultural trends. Platforms include (but are not limited to): Instagram, TikTok, Facebook, X, YouTube, and LinkedIn.
  • Social Media Community Management: Develops and leads both proactive and reactive community management to maximize brand engagement within online communities across all social media platforms.
  • Restaurant Support: Collaborates with operations, including General Managers and Managers, on marketing initiatives and projects. Provides marketing support and solutions for local operations teams as needed.
  • Local Marketing Support: Assists operators with community giveback and engagement opportunities.
  • Influencer Strategy: Establishes and maintains programs and relationships with key influencers, coordinates influencer visits with restaurants, and manages influencer deliverables.
  • Brand Reputation & Guest Relations: Supports guest relations, including the website’s “Contact Us” form, online reputation, and social media sentiment.
  • New Restaurant Openings: Collaborates in the development and implementation of New Restaurant Opening marketing plans, including social media, PR, influencer outreach, events, signage, and design.
  • Menu: Supports menu launches, catering, and Weekly Taco Feature (WTF) program as needed.
  • Additional Duties as Needed: Assists with overall marketing department planning, strategy, and execution.

Requirements

  • Bachelor’s degree required.
  • 1-3 years of social media experience required.
  • Knowledge of general marketing concepts required.
  • Social media experience is required, including the ability to create engaging static and video content.

Preferred

  • PR, media relations, and influencer marketing experience preferred.

Benefits

  • The Perks
  • Medical, Dental, and Vision Benefits after 30 days
  • Employer Paid Dental and Vision Benefits (Team Member only)
  • Flexible Spending Accounts (FSA)
  • Health Savings Accounts (HSA)
  • Company Paid Vision and Dental
  • 3 weeks PTO
  • Employee Assistance Program
  • Stand Together Fund, Team Member-funded assistance program
  • Company Paid STD, LTD, and Life Insurance
  • 401(K) Plan
  • Casual Work Attire
  • Free TACOS!
  • Oh, and if you're inclined to get a Velvet Taco tattoo, our CEO will pay for it!
VELVET TACO logo

VELVET TACO

3.6 Glassdoor

Velvet Taco is a temple to the liberated taco. We’re a one-of-a-kind taco concept serving premium food in a unique & funky fast-casual setting. Founded on the idea that tacos don’t have to be associated with Tex-Mex cuisine and can be made with the same care and quality ingredients as fine dining, Velvet Taco is where “anything goes meets the art of the possible.” Some cool things about us: we use only the freshest ingredients available to offer a menu that explores the edge of multi-cultural boundaries, liberating tacos to a whole new level. We slow roast our own chicken and corn, use lots of booze in our margaritas, and make everything from scratch. Which means our food tastes really awesome. Our tacos may not change the world, but we think they’re pretty freakin’ great.Learn more about us at https://www.velvettaco.com/about-us/Check out our career opportunities on our Careers page in the link below! If you have any other questions, please contact recruiting@velvettaco.com.

Founded in 2011
Dallas, Texas, USA
321 employees (8 in marketing)
54% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
158.3K
Monthly Google Ads Budget
$5
Traffic Source Mix
Search
58.8%
Direct
34.7%
Referral
5.5%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~321

Marketing Team

Marketing Team Size
8 (2% of company)

Funding

Last Raise
Series Unknown, 10 years ago

Funding History

  • Sep 2016
    Series Unknown

Recent News