Social Media Assistant at The Metropolitan Opera | New York City, NY

Social Media Assistant

New York City, NY (Hybrid)

Salary Not AvailableIntern/New Grad1+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the social channel cadence and engagement program for a major arts organization, turning daily posts, calendar governance, and real time content edits into a cohesive social sales-support engine.

Responsibilities: social publishing, content calendar management, and community engagement across channels.
Cross-team coordination: gate content, coordinate opportunities with Marketing and Editorial, and surface reactive content moments.

Job Description

Responsibilities

Under the direction of the Director of Digital Marketing, manage the Met’s social media channels to support the overall marketing strategy and sales needs. This includes the scheduling and monitoring of daily social media posts across all channels as well as writing posts when needed.
Maintain the Met’s ongoing social media calendar, working to incorporate content to support sales needs while driving engagement and audience growth. Serve as a resource and gatekeeper to other departments seeking to add content to the social schedule.
Community engagement and monitoring: foster engagement by responding to comments when necessary, reposting/sharing fan and artist content, directing feedback to appropriate internal teams, and reporting content that is against community guidelines.
Support the Director of Digital Marketing, Content Producer, and colleagues across Marketing and Editorial to coordinate social media opportunities, including opening nights, behind the scenes social, offsite outreach events etc. Edit and post content in real time as needed.
Work with the Director of Digital Marketing to identify opportunities to insert the Met into relevant social conversations through reactive content.
Contribute to reporting, providing weekly reviews to the internal team and creating ad-hoc reports for the senior team as requested.
Assist with partnership promotional opportunities.
Assist with the management of paid social campaigns as needed
Manage content playlists for Front of House digital screens including creation and scheduling of content
Provide Live in HD partners with approved content for social media and email promotion