Responsibilities

• Social Media Management & Community Engagement
• Own day-to-day social operations across LinkedIn, Instagram, Facebook, and YouTube — scheduling posts, managing the content calendar, and ensuring publishing cadence stays consistent with the plan set by the Content Creators, with platform priority sequenced accordingly.
• Monitor and respond to DMs, comments, and community activity across platforms, representing the brand with speed, personality, and accuracy.
• Maintain and update the link-in-bio hub to reflect active campaigns, product priorities, and changing business needs — keeping it current and conversion-ready at all times.
• Email & Landing Page Execution
• Support deployment of email marketing campaigns through HubSpot — coordinating with the Content Creators on copy and scheduling to ensure sends are timed, tested, and on-brand.
• Build and maintain landing pages that support campaign launches, product promotions, and inbound initiatives — ensuring copy, layout, and CTAs are aligned with the broader strategy.
• Maintain consistency between email, landing page, and social messaging so every touchpoint in a campaign feels connected and intentional.
• CoreFit Collective App Content Management
• Own content operations within the CoreFit Collective app — uploading, organizing, and publishing content across all three subscription tiers (free, monthly, and annual) in alignment with the content strategy set by the Content Creators.

Requirements

• 3+ years of hands-on social media management experience, ideally within a multi-brand, B2B, or commercial environment.
• Platform fluency across LinkedIn, Instagram, Facebook, and YouTube — with a clear understanding of how content format, tone, and cadence must adapt for each, and an eye on emerging platforms.
• Experience managing content within a subscription app or digital platform — familiarity with content tiers, thumbnail optimization, and conversion-focused content presentation is a strong plus.
• Experience with social scheduling tools, HubSpot or comparable email platforms, and basic landing page builders.
• Strong analytical instincts — you know which metrics matter, why they matter, and how to communicate them clearly to stakeholders who aren't deep in the data.
• A communicator who can manage external partners with confidence — giving direct, constructive feedback and keeping third parties accountable to brand standards.
• Comfortable collaborating with creative producers — you can translate a content strategy brief into clear platform and format direction for a videographer without losing anything in translation.
• Comfortable on the road and energized by live events — you thrive in fast-moving environments where you're both the journalist and the editor.
• Working proficiency in Canva or comparable tools for social asset creation and on-the-fly content needs.
• Experience in fitness, wellness, or sports industries is a plus — but a genuine passion for the space is non-negotiable.

Preferred

• Experience in fitness, wellness, or sports industries is a plus — but a genuine passion for the space is non-negotiable.