Social Growth & Community Lead (Fractional) at Recess | USA

Recess

Social Growth & Community Lead (Fractional)

USA (Remote)

Salary Not AvailableMid Level2+ years expPart time

Posted 4 weeks ago

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Job Summary

Own the organic social engine for a family-focused brand, turning daily content, creator partnerships, and community care into steady audience growth.

Growth Ownership: Manage multi-channel social, publish daily content, and build recurring series that ride trends.
Community & Partnerships: Engage with parents and partners, run creator collaborations, and amplify authentic voices.
Data-to-Decision: Run experiments, track metrics, and distill insights into actionable, fast-moving content strategies.

Job Description

Own the day-to-day management of Recess' organic social channels, including Instagram, TikTok, Facebook, LinkedIn, Reddit, Threads, and emerging platforms.
Create and publish engaging content daily, maintaining a consistent and recognizable brand voice.
Develop recurring content series while identifying opportunities to participate in timely trends and conversations.
Capture, edit, and publish short-form video and social-first content.
Build meaningful relationships with our community by actively responding to comments, messages, and conversations.
Celebrate customers, providers, and partners through engaging community-focused content.
Help create a social presence that feels personal, approachable, and genuinely fun.
Identify and manage partnerships with creators, parent influencers and complementary brands.
Coordinate collaborations that increase awareness, engagement, and community reach.
Continuously explore new opportunities to grow our audience organically.

Monitor social trends, platform updates, and emerging content formats.
Bring fresh ideas to the table every week and move quickly from concept to execution.
Run experiments across content formats, messaging, posting cadence, and channels to uncover new opportunities for growth.
Balance creativity with performance, using insights to improve while continuing to test bold new ideas.
Track and report on key social performance metrics.
Identify what's working, what's not, and where we should invest more time.
Turn data into actionable recommendations—not just dashboards.
Share regular insights that help shape future content and growth strategies.
Within your first three months, you'll have: Built a consistent daily social presence across all key channels.

Recess

3.0 Glassdoor

Recess is defining a new multi-billion-dollar CPG category focused on healthy relaxation. Our platform includes Recess Mood magnesium-based beverages, Recess Zero-Proof Craft Mocktails, and Recess Mood Powders formulated with calming functional ingredients that support stress relief and emotional balance throughout the day.Backed by strong secular trends in mental wellness and alcohol moderation, Recess is building a scalable omni-channel brand with nationwide retail expansion, category-leading velocities, and a proprietary concentrate-driven supply chain.

Founded in 2018

New York, New York, USA

136 employees (16 in marketing)

takearecess.com

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