SEO/AEO Manager at Holland Adhaus | Cincinnati, OH

Holland Adhaus

SEO/AEO Manager

Cincinnati, OH (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own the integrated SEO/AEO program across search, schema, and content to deliver Position Zero-ready answers and improve lead generation through data-driven CRO and cross-functional content.

Own omnichannel search and AEO strategy across Google and AI platforms to drive qualified traffic and client recommendations.
Lead schema and content clustering to capture Position Zero and AI-generated answers, enabling faster customer journeys.
Coordinate CRO and on-page excellence to convert readers into leads and deliver narrative client insights.

Job Description

Omnichannel Search Strategy: Lead organic growth and Answer Engine Optimization (AEO) to ensure clients are recommended across Google and AI platforms (ChatGPT, Perplexity, etc.).
AEO & Schema Architecture: Design conversational content clusters and deploy advanced multimodal schema to capture "Position Zero" and AI-generated answers.
Conversion Rate Optimization (CRO): Apply persuasive design and UX principles to turn informational readers into active leads via clear, high-intent CTAs.
Technical & On-Page Excellence: Audit and optimize site architecture, ensuring all assets (text, video, imagery) are machine-readable and performance-ready.
High-Impact Copywriting: Draft all mission-critical materials, including web copy, email sequences, and marketing collateral, ensuring a unified brand voice.
Strategic Reporting: Translate complex datasets into "narrative-driven" insights for executive-level client reviews. Client-facing reporting and strategy meetings.
Across-Cross-Functional Team work: Direct social media and creative teams with data-backed content themes and performance requirements.

7+ years in search management with a focus on evolving search behaviors.
The "Dual-Threat" Skill Set: Advanced professional copywriting paired with elite analytical fluency (Excel/SQL/Analytics).
AI Search Literacy: Expert understanding of how LLMs and search algorithms retrieve and prioritize business data.
Technical Troubleshooting: Ability to manually edit code and navigate restrictive CMS environments.
Tool Stack: Proficiency in GA4, Looker Studio, SEMRush, Screaming Frog, and Google Search Console.
Project Management: Ability to lead and to manage multiple projects simultaneously.
Communication: Excellent communication and interpersonal skills, with a client-focused mindset.
Familiarity with project management software. Monday.com a plus
Ability to work collaboratively in a team environment and lead projects.
Up-to-date on the newest SEO and AI trends, news, and updates.