Responsibilities

• Developing and performing detailed site audits to identify issues and ensure site is properly optimized for search engine and AI visibility.
• Editing documentation delivered internally or externally by the SEO department and maintaining internal technical/content resources such as checklists and style guides, and/or crafting keyword lists & reports.
• Serves as client point-of-contact for day-to-day SEO programs.
• Understands clients’ overarching marketing objectives, how digital fits/complements their goals.
• Presents strategy/technical/content findings to clients; prepares routine/ad-hoc reports for clients and internal teams.
• Responsible for measuring results and creating actionable insights and recommendations based on data.
• Collaborate with team leaders, monitor quality, accuracy and timeliness of team communications and deliverables, produce ongoing thought capital.
• Is responsible for measuring results and creating actionable insights and recommendations based on data; Identifies opportunities and relevant industry insights.
• Collaborates with team leaders to produce ongoing thought capital.
• Monitors quality, accuracy, and timeliness of team communications and deliverables.

Requirements

• 3-5+ years of experience in SEO with a strong focus on commerce and content
• Understands how to adapt SEO findings for AI platforms
• Familiarity with large scale websites (+20M pages) and ability to diagnose issues related to traffic/indexation
• Ability to prioritize recommendations into projects and roadmaps.
• Demonstrated proficiency presenting SEO strategies to mid- and senior-level clients in a confident manner.
• Strong knowledge of SEO/GEO tools such as SEMRush, Conductor, BrightEdge, Screaming Frog, DeepCrawl, Botify, Profound, Google Search Console, etc.
• Developed the ability to field questions/offer advice regarding developing SEO content/content strategies.
• Has shown the ability to work independently with minimal supervision; has exceptional verbal/written communication skills.

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances