Jobcase, Inc.

SEO Specialist

Hilton Head Island, SC (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive SEO content strategy and hands-on optimization for client sites and agencies.

  • Own end-to-end SEO content planning and optimization for client websites.
  • Must-have: Minimum 2 years in SEO, content optimization, or digital marketing.
  • Standout: Knowledge of AI-driven search signals and analytics tools like GA4 and Search Console.

Job Description

Responsibilities

  • SEO Content Development & Planning
  • Research and identify high-opportunity keywords, search trends, and content gaps aligned with client business goals and market demand (including AI-driven search signals).
  • Develop comprehensive SEO content strategies to support organic visibility and user intent.
  • Collaborate with writers and stakeholders to plan SEO-optimized content that ranks well in traditional and emerging search environments (e.g., Google, and LLMs).
  • Review, implement, and execute SEO best practices.
  • SEO Content Implementation & Optimization
  • Audit, optimize, and update existing website content for on-page SEO best practices (metadata, headings, schema and structured data, linking strategies, technical SEO, etc.).
  • Implement technical SEO recommendations to enhance crawlability, mobile performance, overall user experience, and conversion optimization.
  • Monitor content performance post-launch and make iterative improvements based on data insights.
  • Analytics & Reporting Support
  • Assist the analytics team in preparing regular SEO and performance reports using tools such as Google Analytics, Google Search Console, and other industry platforms.
  • Track key performance indicators including organic traffic, keyword rankings, click-through rates, conversions, and engagement.
  • Provide actionable insights and recommendations to improve SEO outcomes and client ROI.
  • Client Support
  • Respond promptly and professionally to client requests related to SEO performance, content opportunities, and analytics inquiries.
  • Communicate SEO strategies, progress updates, and results clearly to clients and internal teams.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, Data Analytics, or related field, or equivalent experience.
  • Minimum 2 years of experience in SEO, content optimization, or digital marketing (agency or automotive/digital retail experience a plus).
  • Strong understanding of SEO best practices, including on-page, technical, and emerging trends in AEO/GEO/AI search.
  • Proficiency with SEO and analytics tools (e.g., Google Analytics 4, Google Search Console, Screaming Frog, or similar).
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Strong written and verbal communication skills for client interactions and team collaboration.
  • Detail-oriented, organized, and able to manage multiple projects and deadlines effectively.

Preferred

  • Experience in automotive, retail, or performance marketing industries.
  • Familiarity with content management systems like WordPress.
  • Knowledge of AI-driven search trends and optimization techniques.