SEO Specialist

USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the SEO strategy execution across client websites, balancing technical optimization, on-page content, local SEO, and cross-functional collaboration to drive organic visibility, traffic, and lead generation.

  • Growth ownership: lead technical and on-page SEO improvements with developers and content teams.
  • Local and content optimization: manage local profiles, page structure, metadata, and schema to boost local and general rankings.
  • Analytics-driven recommendations: monitor rankings, traffic, and conversions to guide site and content decisions.

Job Description

Responsibilities

  • Develop, implement, and optimize SEO strategies across client websites to improve organic rankings, visibility, traffic, and lead generation.
  • Conduct keyword research using tools such as SEMrush, Google Trends, Google Keyword Planner, and Google Search Console.
  • Perform on-page SEO optimization, including metadata, headers, URL structure, internal linking, image alt text, schema markup, and content structure.
  • Identify technical SEO issues and work with web development teams to resolve crawlability, indexability, page speed, mobile usability, redirects, broken links, duplicate content, and site architecture concerns.
  • Execute local SEO strategies, including optimizing and maintaining Google Business Profiles, location pages, citations, and local keyword targeting.
  • Support link-building and off-page SEO initiatives to improve domain authority and organic performance.
  • Upload, format, and optimize website content, blogs, landing pages, and service pages for SEO performance.
  • Manage SEO implementation within multiple CMS platforms, including but not limited to: WordPress; Duda; Wix; Shopify.
  • Use SEO plugins and tools such as RankMath, Yoast SEO, All in One SEO, and related CMS-based optimization tools.
  • Monitor SEO performance using Google Analytics, Google Search Console, SEMrush, BrightLocal, Microsoft Clarity, and other reporting tools.

Requirements

  • Bachelor’s degree in marketing, communications, business, analytics, or a related field, or equivalent professional experience.
  • 2+ years of hands-on SEO experience, preferably in an agency environment.
  • Strong experience working in WordPress is required.
  • Exposure to SEO tools like SEMRush, and RankMath.
  • Strong understanding of on-page SEO, technical SEO, local SEO, keyword research, content optimization, and link-building best practices.
  • Ability to identify and communicate technical SEO issues related to site speed, mobile usability, indexing, crawlability, redirects, broken links, metadata, schema, and site architecture.
  • Experience optimizing blogs, landing pages, service pages, and location-based website content.
  • Strong analytical skills with the ability to interpret SEO performance data and translate findings into actionable recommendations.
  • Excellent communication, organization, and project management skills.
  • Ability to manage multiple clients, websites, deadlines, and priorities in a fast-paced environment.

Benefits

  • Unlimited PTO Plan that encourages flexibility, accountability, and work-life balance
  • Eligible for full health, dental, vision benefits within the first 90 days of employment
  • Drive pays 100% of premiums for STD, LTD, and Life Insurance
  • 401k with up to a four percent match after your first full year at Drive
  • Our office is located at [address] with easy access to public transportation and nearby paid parking options. We're happy to help you find the best fit for your commute
  • St. Louis: Our headquarters feature a hidden speakeasy (lets see if you can find it) adding a unique and creative element to the workspace.
  • Nashville: Offers a spacious layout situated just 2 blocks from Broadway & Assembly Hall, putting you right in the heart of the city.
  • Tampa: The office located in the middle of the Westshore Business District with a stunning ocean view.
  • Miami: The office is situated in a prime location and features wellness events as well as a full bar.
  • Irving: The office located in Las Colinas near the Toyota Music Factory. It offers modern amenities and convenient access to the Dallas metropolitan area.
Drive Social Media logo

Drive Social Media

3.6 Glassdoor

Drive Social Media takes a holistic approach to designing strategies for our clients. We work with growth minded brands in a range of industries; restaurant/bar, fitness, legal, construction, packaged goods, etc.Our approach:• Identify ideal buyer persona.• Comprehensive analysis of current marketing efforts with emphasis on digital.• Educate clients on scope of inbound marketing process and steps necessary to optimize.• Build social networks with highly targeted ads based on predetermined demographics. • Generate qualified B2C leads or leads for potential franchise sales.• Implement content management strategy asserting brand or spokesperson as a though leader.• Manage review sites and brand mentions on social platforms to protect valuable brand reputation.• Seek to convert customers into digital brand advocates.

Founded in 2012
St Louis, Missouri, USA
278 employees (74 in marketing)
61% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
4.3K
Monthly Google Ads Budget
$831
Traffic Source Mix
Search
28.5%
Direct
55%
Referral
6.1%
Social
9.1%
Paid
1.2%

Headcount Trend

Current headcount: ~278

Marketing Team

Marketing Team Size
58 (21% of company)
Median Career Experience
6 years
Median Tenure
5.5 years
Marketing Roles Posted (Last 30 Days)
1

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