SEO Marketing Specialist

Virginia Beach, VA (On-site)

$50K/yr – $65K/yrMid Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and optimize multi-channel paid media campaigns across Google (incl Performance Max and Shopping), Meta, Microsoft Ads, and emerging platforms; drive feed health and SEO-aligned strategy, oversee backlink and content opportunities, and lead creative testing and performance monitoring.

Campaign strategy and optimization across channels
Feed quality, product data, and indexing health
Backlinking and content-gap identification

Job Description

Responsibilities

Google Ads including Performance Max, Search, and Shopping
Google Merchant Center and product feed performance
Meta Ads
Microsoft Advertising (Bing)
Reddit Ads
Shop Campaigns and emerging platforms
Budget allocation and scaling strategy
Campaign structure, bidding, and targeting
Creative testing in partnership with design and content teams
Daily performance monitoring and optimization

Requirements

4+ years in ecommerce performance marketing
Proven experience managing high-spend paid media accounts
Deep expertise in Google Ads and Performance Max
Hands-on experience with Google Merchant Center and product feeds
Strong working knowledge of Semrush and Google Search Console
Experience with Microsoft Advertising and expanding into new channels
Solid understanding of SEO, backlinking, and technical site health
Experience with email segmentation and lifecycle marketing strategy
Strong analytical mindset with the ability to move fast and make decisions

MSP Design Group

MSP Design Group helps you sell more of your product or service, engage more customers with your brand and drive incremental revenue and motivate more team members to achieve more through effective promotional brand experiences. We simplify managing your branded programs and deliver efficiencies and expertise that deliver a positive impact to your bottom line. Give us a call today to learn how we can help you achieve more.

Founded in 1987

Virginia Beach, Virginia, USA

65 employees (20 in marketing)

mspdesigngroup.com