SEO Marketing Manager (phone accessories) at Velvet Caviar | New York, USA | $100K/yr – $120K/yr

Velvet Caviar

SEO Marketing Manager (phone accessories)

New York, USA (Remote)

$100K/yr – $120K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive ecommerce SEO strategy to grow organic traffic, revenue, and rankings for a high-growth store.

Own the full SEO program from technical foundations to on-page optimization for product and category pages.
Must-have: 5+ years ecommerce SEO with proven traffic and revenue growth.
Standout: Strong off-site campaigns and digital PR in ecommerce.

Job Description

Responsibilities

Own and execute the SEO strategy for a high-growth e-commerce business, driving organic traffic, revenue, and conversion improvements.
Conduct keyword research, competitive analysis, and SEO audits to identify and prioritize high-impact growth opportunities.
Maintain strong technical SEO foundations, including site architecture, indexation, canonicalization, redirects, robots.txt, and sitemaps; proactively resolve crawl and indexing issues.
Lead on-site optimization across product, category, and landing pages, improving rankings, click-through rates, and conversion through content, metadata, and internal linking.
Develop and execute off-site SEO and link-building strategies to grow domain authority through high-quality editorial placements, partnerships, and digital PR. (ex. tech blogs, product reviews, gift guides)
Optimize the site for AI-driven search and discovery (e.g., SGE, ChatGPT, Perplexity) through structured data, clear content, and strong entity/brand signals.
Partner with engineering to improve site speed, Core Web Vitals, and overall technical performance.
Monitor and report on SEO performance (Google Analytics, Search Console, Ahrefs/SEMrush), translating insights into actionable improvements.
Support PPC and other digital marketing initiatives by providing SEO insights and keyword recommendations.

Requirements

5+ years of experience in Google SEO for ecommerce websites
Proven track record of increasing organic traffic, revenue, and search rankings for online stores.
Strong understanding of technical on-page SEO optimizations
Great experience building off-site link-building campaigns from reputable websites
Experience with SEO tools: Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, etc.
Knowledge of HTML, CSS, and JavaScript basics as they relate to SEO.
Familiarity with structured data/schema markup and rich snippets for e-commerce.
Analytical mindset with the ability to turn data into actionable insights.
Excellent communication and project management skills.
Bachelor’s degree in Marketing, Digital Marketing, or related field preferred.
Expertise in ecommerce platforms (Shopify preferred)

Benefits

Be a key player in a quickly growing brand!
Annual Performance Bonuses
Fully remote job
PTO Days + Specified Holidays Off
Health Insurance coverage + 401(k)

Velvet Caviar

Back in 2014, our founder Michelle Aran pioneered the tech accessories space with the first fashionable phone case paired with premium protection. Since then, Velvet Caviar has protected over 1,000,000 devices across phones, laptops, airpods, and more.

Founded in 2014

New York, Iowa, USA

37 employees (22 in marketing)

velvetcaviar.com