SEO Manager (Remote) at Workshop Digital | Richmond, VA | $70K/yr – $77K/yr

Workshop Digital

SEO Manager (Remote)

Richmond, VA (Hybrid)

$70K/yr – $77K/yrSenior Level3+ years expInternship

Posted 4 months ago

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Job Summary

Drive client organic growth by leading SEO strategy, AI-enabled analysis, and cross-functional client management.

Must-have: 3+ years agency experience managing mid-to-enterprise clients and hitting KPI goals.
Standout: Experience integrating AI tools into SEO workflows and ensuring report accuracy.
Standout: Proven ability to build deep client relationships and lead senior stakeholder meetings.

Job Description

Responsibilities

Develop strategies and tactics that support client goals and drive strong organic marketing performance
Build and maintain strong, deep client relationships with day-to-day contacts and senior stakeholders to ensure high client retention and growth
Leverage AI-driven tools to accelerate data analysis, content auditing, and strategy development while maintaining high standards for accuracy
Implement and test new capabilities to enable client growth
Aid in the training of new hires on basic and standard concepts relating to SEO and GEO
Identify opportunities to integrate AI into existing SEO workflows to improve team-wide efficiency.
Provide support for client services deliverables during the sales process for upsells and new business
Develop strong relationships with clients and senior stakeholders
Attend and participate in all meetings/calls with clients
Communicate effectively with various audiences

Requirements

3+ years of demonstrated agency experience with mid-to-enterprise level clients, with respect to:
Building strong relationships
Identifying, projecting, setting, and hitting client KPI goals
Prioritizing workload with minimal support to meet deadlines
Creating insightful, actionable, and accurate insights for client strategies and reports with minimal support
Presenting data and insights in a way that is logical, clear, and actionable with minimal support
Creating effective meeting agendas and leading client meetings with minimal support
Delivering core training, as needed
Proven track record of managing a full client workload consisting of medium-complexity clients and some high-complexity clients. Demonstrated ability to temporarily take on additional work during crunch periods
Familiarity with AI-native search engines and LLM-based research tools (e.g., Perplexity, Gemini, Claude, or ChatGPT).
Demonstrated ability to evaluate AI output for "hallucinations" or inaccuracies, specifically regarding technical SEO recommendations and data reporting
Advanced and courteous written, verbal, and visual communication skills

Preferred

Experience in managing enterprise-level SEO programs
Experience with analytics platforms beyond Google Analytics (e.g., Adobe Analytics)
Experience with data visualization tools (Tableau, Power BI)
Experience with schema markup and structured data implementation
Knowledge of international SEO best practices
Familiarity with JavaScript-based SEO improvements (e.g., dynamic rendering, isomorphic JS)
Experience with CRO programs and testing platforms
Knowledge of local SEO best practices
Experience with marketing automation platforms (HubSpot, Marketo)

Benefits

Competitive salaries
25 days PTO, 5 days STO, 12 Holidays
Hybrid workspace for Richmonders (only Mondays are required)
3 months fully paid Parental Leave
8 hours of paid volunteer time per quarter
401k with 3% non-elective contributions
A comprehensive health benefit package, including 2 medical plans, dental, and vision insurance
Life insurance, short-term, and long-term disability
Profit sharing
2x a year company-wide meetup in Richmond, VA

Workshop Digital

At Workshop Digital, we empower brands to achieve attainable growth through innovative and data-driven digital marketing strategies. Leveraging our expertise in PPC, SEO, Analytics, and Conversion Rate Optimization, we customize solutions that drive results for your business. What sets us apart is our commitment to our core values:- We are ethical: We do the right thing, always. - We are accountable: As an extension of your in-house marketing team, we educate you with clear, consistent communication and reporting.- We are transparent: You’ll always know what we’re doing. But we’re also honest about what we won’t do. We believe in open communication, ensuring you're informed at every step of the way. - We are eager to learn and willing to be wrong: We enjoy a challenge and encourage our team to take risks. But we admit when we’re wrong. It’s how we grow.- We are passionate about our work. We geek out on digital marketing and analytics because we love what we do. - We go the extra mile for our clients: We prefer to make this idea measurable.We’re committed to fostering true partnerships and doing right for our clients.Since 2007, we've been trusted by top brands of all sizes, from small businesses to enterprise businesses. Our passion lies in building strong partnerships and delivering customized marketing strategies that impact your business's bottom line.Ready to Make an Impact?Join a passionate team dedicated to driving success. See our career opportunities here: https://www.workshopdigital.com/careers/

Founded in 2015

Richmond, Virginia, USA

35 employees (20 in marketing)

www.workshopdigital.com