Drive data-informed media strategy across Consumer, Brand, and Business tensions, turning insights into strategic POVs and client recommendations while leading a team to elevate critical thinking and deliver innovative solutions.

• Responsibilities: Own strategic direction across a portfolio of brands, guiding data analysis to inform business, consumer, and brand insights.
• Responsibilities: Lead innovation and thought leadership to deliver modern marketing solutions for clients.
• Responsibilities: Write and deliver strategies and POVs, translating them into final recommendations while guiding the team to align with mission and goals.

Requirements

• Bachelor’s degree or higher in advertising, marketing, business, psychology, or similar area; graduate degree preferred
• 12+ years of experience in media planning/strategy with progressive levels of responsibility
• 4+ years of previous management experience
• Ability to strategically plan campaigns to align with clients’ strategic goals and KPIs
• Pitch experience with proven track record
• Experience across all media types (national, local, digital, direct, programmatic, shopper, etc)
• Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly
• Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills
• Ability to translate data into viable business solutions to enhance strategies and meet deliverables
• Excellent leadership ability to drive team to deliver results
• Thorough and proven ability to thrive in a fast-paced environment

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.