Senior Strategist, Performance Marketing - Marketplace Partnership at Front Row Group | New York City, NY | $75K/yr – $95K/yr

Front Row Group

Senior Strategist, Performance Marketing - Marketplace Partnership

New York City, NY (Hybrid)

$75K/yr – $95K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead Amazon PPC programs by shaping onboarding, audience targeting, and cross-functional brand strategies, while optimizing budgets and client experiences to drive revenue growth.

PPC program ownership: end-to-end campaign management and performance optimization across client accounts.
Client onboarding and strategy: set expectations, align full-funnel advertising, and translate business goals into campaigns.
Cross-functional collaboration: partner with Brand Strategy, DSP teams, and stakeholders to improve value and scale outcomes.

Job Description

Utilize your expertise in Amazon PPC marketing strategies to oversee campaigns from inception to execution.
Own new client onboardings to guarantee an optimal experience by setting clear expectations and deliverables for full-funnel advertising.
Thorough understanding of various audiences (AMC Audience Builder), Premium Audience Insights, etc, and the ability to build and optimize target audiences on and off site.
Assist Brand Strategy & additional internal teams in enhancing client value through comprehensive and insightful strategies across commerce operations and media.
Offer timely, relevant feedback and coaching to team members to deliver an exceptional client experience.
Partner with cross-functional teams to provide best in class brand experience..
Collaborate with internal and external stakeholders to evaluate performance and explore new opportunities.
Manage account budgets, generate reports, and implement optimizations to align with client goals.
Build and maintain strong client relationships, positioning yourself as the subject matter expert for Amazon paid strategies.
Enhance Front Row’s PPC offerings by training team members on tool utilization and insights.

+3 years of hands-on experience with Amazon PPC
Strong knowledge and perspective on Amazon PPC, Amazon DSP, and AMC
Thought Leadership – Engage in discussions about new features, opportunities, and best practices

Agency/Aggregator experience is a plus
Experience in Amazon Marketing Cloud (AMC) with hands on keyboard experience with ad tech providers

Health, dental, and vision
PTO
Summer Fridays
Wellness and commuter benefits
Work with a fun, consultative team of experts
Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava

Front Row Group

Front Row Group is a leading high-end and luxury private equity holding company, specialising in emerging markets, with an extensive network of global contacts. Founded in 2010, the holding covers corporate hospitality, concierge services, leadership management, education consulting, property management, and luxury goods consulting.

Founded in 2010

London, England, GBR

2 employees (1 in marketing)

frontrowgroup.co.uk