Responsibilities

• Leads e-commerce content strategy for digital shelf environments, translating brand, consumer, and search insights into high-performing product content across retailer platforms.
• Hybrid role out of Chicago, NY, or Cincinnati
• Develop digital shelf content strategies aligned to business goals
• Craft SEO-informed frameworks across PDP copy, ATF imagery, and BTF content
• Translate client briefs into actionable strategies across Amazon, Walmart, Target, Kroger and others
• Integrate keyword and search data into natural, human-first content
• Apply retailer content guidelines and constraints
• Lead insight-to-creative translation
• Make data-backed recommendations to improve performance
• Analyze content effectiveness and refine messaging
• Partner with Search teams to improve discoverability
• Continuously evolve strategies based on platform changes
• Collaborate with Search, Creative, and Client teams
• Lead content workstreams
• Present strategies and insights clearly to stakeholders
• Stay current on retailer AI tools (e.g., Rufus, Sparky)
• Track content trends and evolving requirements
• Contribute to thought leadership
• Leads commerce search strategy and optimization, turning data into actionable insights to improve discoverability, ranking, and performance across retailer platforms.
• Develop commerce search strategies aligned to client goals? - Note: exact text included below

Preferred

• Stay current on retailer AI tools (e.g., Rufus, Sparky)

Benefits

• Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.