Responsibilities

• Own the modeling and AI enablement strategy for MDS, aligning with SoFi’s broader AI, marketing, and growth priorities.
• Define and deliver a multi-year roadmap for predictive, generative, and decisioning models that drive measurable business impact.
• Identify and incubate next-generation AI capabilities (LLMs, agent-based workflows, automation frameworks) that create durable competitive advantage.
• Lead the development of AI-powered tools, frameworks, and platforms that scale productivity for data scientists, analysts, and marketers.
• Oversee the build and deployment of internal LLM applications, model-assisted analytics, intelligent experimentation tools, and automated reporting solutions.
• Partner with Data Engineering and Marketing Technology to ensure AI solutions are production-grade, scalable, and well-integrated into existing ecosystems.
• Guide the design, deployment, and monitoring of predictive and optimization models across acquisition, lifecycle, personalization, and measurement.
• Ensure modeling best practices across experimentation, causal inference, and performance measurement.
• Establish robust model evaluation, monitoring, and lifecycle management standards.
• Serve as a senior point of contact for AI governance, working with MRM, Fair Lending, Privacy, Cybersecurity, and the AI Committee.

Requirements

• 10+ years of experience in data science, machine learning, or applied AI, ideally in marketing, fintech, or consumer tech; and with at least 2+ years of experience of managing/leading people
• Strong proficiency in Python, SQL, and ML frameworks (scikit-learn, PyTorch, TensorFlow).
• Experience with LLMs, prompt engineering, and AI application development in enterprise settings.
• Proven record of building scalable, automated data systems or AI-enabled applications for marketing or analytics teams.
• Excellent communication and stakeholder management skills — able to translate technical work into business impact.
• Intellectual curiosity and aptitude to pick up new technical skills
• Ability to initiate and drive projects to completion with minimal guidance
• High EQ with ability to influence outcomes and communicate technical content to general audiences
• Ability to work in a dynamic, cross-functional environment, with strong attention to detail
• Strong relationship building and collaborative skills

Nice To Have

• Familiarity with ML governance, model monitoring, and compliance frameworks (MRM, Fair Lending, etc.) is a plus.

Benefits

• To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!