Senior Specialist, Performance Marketing Optimization

Alexandria, VA (On-site)

$85K/yr – $100K/yrSenior LevelFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own audience engagement and trusted content for SHRM and Utah SHRM, turning HR professional needs into education, resources, and community activations.

  • Audience education and activation across web, email, and events for HR pros and SHRM members.
  • Measure engagement, membership growth, and resource usage to shape content and partnerships.

Job Description

""
Utah SHRM logo

Utah SHRM

The Utah Human Resources State Council (Utah SHRM) exists to serve the community, the needs of HR professionals, the leaders and volunteers of local SHRM chapters, and to advance the interests of the HR profession.

North Salt Lake, Utah, USA
8 employees (2 in marketing)

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$98.6K
Traffic Source Mix
Search
43.9%
Direct
46.8%
Referral
6.8%
Social
1.3%
Paid
1%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
1 (13% of company)
Marketing Roles Posted (Last 30 Days)
3