Responsibilities

• Support the development of RFPs by gathering requirements, coordinating inputs, managing timelines, and supporting vendor evaluation and selection processes
• Act as an escalation point for reservation-holder asset issues, investigating data, content, or system root causes and coordinating resolution across teams
• Own marketing and CRM reporting by building, maintaining, and validating dashboards and recurring reports in Sigma to ensure leadership and teams have accurate data
• Maintain high standards for marketing and CRM data hygiene, including audits, cleanup, documentation, and ongoing quality checks
• Manage Jira as the primary project and workflow tool for marketing operations, creating projects, managing tickets, tracking dependencies, and keeping work moving forward
• Coordinate CRM campaign projects from intake through launch, organizing requirements, timelines, and handoffs while channel teams execute within the platform
• Gather and organize inputs, assets, and approvals needed to support CRM initiatives, ensuring work is launch-ready and properly documented
• Partner with UX, Talent Community, and Community Affairs teams on CRM and marketing initiatives tied to research, internal engagement, and events
• Track marketing spend and campaign performance, ensuring visibility into pacing, outcomes, and operational efficiency
• Translate data into clear summaries and insights to help stakeholders understand performance, risks, and next steps
• Apply AI tools thoughtfully to speed up analysis, reporting, project intake, and documentation while validating outputs for accuracy and quality
• Keep projects organized, well-documented, and delivered on time across multiple concurrent initiatives

Requirements

• 8+ years of hands-on digital content experience
• Direct experience supporting events and activations end-to-end
• Experience working cross-functionally with Digital, Brand, Retail, and Comms teams
• Daily working experience with Frontify DAM (used within the last 12 months)
• Hands-on CMS experience with Contentful, including publishing and QA of live content
• Experience supporting campaigns tied to CMS, Salesforce Marketing Cloud, Lead Capture tools, RSVP workflows
• Working knowledge of Shopify or similar e-commerce platforms, supporting product content and assets
• Experience managing Google Places, Yelp, and other local listings
• Understanding localized digital needs for physical locations and events
• Hands-on experience using AI tools for content creation, iteration, and support
• Ability to balance AI output with brand, quality, and accuracy standards
• Comfortable owning execution independently
• Strong attention to detail and content quality
• Able to manage multiple live initiatives at once

Benefits

• Competitive insured medical, dental, vision and income protection plans
• 401(k) program with an employer match and immediate vesting
• Generous Paid Time Off including 20 days PTO accrued, 40 hours unplanned PTO and 14 company/floating holidays annually
• Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders
• Paid leave for bereavement, jury duty, voting time, or military leave