Senior Social Media Content Creator

Oakland, CA (Hybrid)

$98K/yr – $146K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own social content development for a multi platform program, turning brand campaigns and regional moments into platform‑ready posts while aligning with deadlines and brand standards.

  • Content creation and adaptation across platforms, with Analytics guiding tone and performance.
  • Collaboration with Brand Producer and Video to craft captions and social first executions.

Job Description

Responsibilities

  • Write, edit, and develop social content across platforms including Instagram, Facebook, TikTok, LinkedIn, X, and Nextdoor.
  • Translate brand campaigns, regional moments, and operational updates into clear, engaging social posts.
  • Adapt content to platform‑specific formats, tones, and best practices.
  • Maintain high standards for accuracy, clarity, accessibility, and brand compliance.
  • Execute against the social content calendar, ensuring posts are delivered on time and to spec.
  • Partner with the Brand Producer to align content development with broader planning timelines and deadlines.
  • Respond quickly to emerging moments, community needs, or business priorities.
  • Work closely with Video and creative partners to shape captions, story arcs, and social‑first executions.
  • Support social shoots and content capture by identifying content needs and opportunities.
  • Incorporate insights from Community Management & Listening to inform content themes and tone.

Requirements

  • Bachelor’s degree or equivalent work experience.
  • 5+ years of experience creating social content in a brand or corporate environment.
  • Exceptional writing and editing skills with strong attention to detail.
  • Deep understanding of social platforms and content formats.
  • Ability to manage multiple deadlines within structured workflows.
  • Strong collaboration skills and comfort working across teams.

Preferred

  • Experience supporting brand or advertising campaigns through social content.
  • Familiarity with social publishing and collaboration tools.
  • Experience in regulated, complex, or enterprise organizations.
Pacific Gas And Electric Company logo

Pacific Gas And Electric Company

4.0 Glassdoor

Pacific Gas and Electric Company, incorporated in California in 1905, is one of the largest combination natural gas and electric utilities in the United States. Based in San Francisco, the company is a subsidiary of PG&E Corporation.There are approximately 20,000 employees who carry out Pacific Gas and Electric Company's primary business—the transmission and delivery of energy. The company provides natural gas and electric service to approximately 15 million people throughout a 70,000-square-mile service area in northern and central California.Fast Facts* Service area stretches from Eureka in the north to Bakersfield in the south, and from the Pacific Ocean in the west to the Sierra Nevada in the east* 141,215 circuit miles of electric distribution lines and 18,616 circuit miles of interconnected transmission lines* 42,141 miles of natural gas distribution pipelines and 6,438 miles of transportation pipelines* 5.1 million electric customer accounts* 4.3 million natural gas customer accounts

Founded in 1905
Oakland, California, USA
23K employees
80% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
6.7M
Monthly Google Ads Budget
$46.8K
Traffic Source Mix
Search
19.3%
Direct
43.7%
Referral
2.5%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~23K

Marketing Team

Median Career Experience
24 years
Median Tenure
12.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.5M
Last Raise
$2.5M
Grant, 3 years ago

Funding History

  • May 2023
    Grant • $2.5M

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