Responsibilities

• Product Positioning & Messaging: Craft compelling, differentiated, and evidence-based messaging that clearly communicates the value of our products. Develop and maintain core messaging decks, battle cards, and other sales enablement materials.
• Content Creation: Create high-quality marketing and sales collateral, including whitepapers, case studies, datasheets, product videos, blog posts, and web content.
• Demos: Help conduct demos and introductory calls as part of the sales process. Know the product and know how to build value and tell the story to Fortune 1000 companies.
• Cross-Functional Collaboration: Partner closely with Product Management, Sales, Customer Success, and the broader Marketing team to ensure alignment on product roadmap and marketing campaigns.
• Industry Expertise: Stay up-to-date on the latest networking technologies, industry trends (e.g., AIOps, Network Automation, SASE, SD-WAN), and competitor products.

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, or a related field. MBA is a plus.
• 5+ years of B2B product marketing experience, with at least 2+ years in an enterprise SaaS company.
• Strong technical acumen with a proven ability to understand and market complex technical products. Experience marketing to networking professionals (Network Engineers, DevOps Engineers, IT Ops) is highly desirable.
• Excellent written and verbal communication skills, with a portfolio of high-quality content (e.g., whitepapers, case studies, blog posts).
• Demonstrated ability to develop and execute successful go-to-market strategies.
• Strong analytical skills and the ability to use data to inform decisions.
• A self-starter who can thrive in a fast-paced, dynamic environment.
• Experience with marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce) is a plus.

Preferred

• MBA is a plus.

Benefits

• Comprehensive health, dental, and vision benefits.
• Unlimited weeks of paid time off, plus company holidays.
• A dynamic and collaborative work environment with a focus on professional growth.
• Opportunity to work on cutting-edge technology and make a significant impact on the company's success.