Senior Product Marketing Manager

San Francisco, CA (On-site)

$130K/yr – $288K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own the product marketing lifecycle for Navan’s AI-driven travel solutions, guiding positioning, GTM strategy, and cross-functional execution to drive adoption, affinity, and revenue across enterprise buyers.

  • Growth & GTM Strategy: Define audiences, craft differentiated messaging, and plan product launches with product, sales, and enablement teams.
  • Cross-Functional Execution: Align product, marketing, sales, and customer success on strategy, content, and campaigns to accelerate adoption and retention.
  • Performance & Insights: Measure impact, optimize campaigns, and translate data into actionable business decisions.

Job Description

Responsibilities

  • Positioning and Messaging : Work with Product and Sales to define target audiences and craft clear, compelling messaging and positioning that differentiates Navan’s capabilities in the market.
  • Go-to-Market Planning : Develop and execute comprehensive go-to-market plans for new and existing products, ensuring successful adoption and engagement.
  • Market Insights : Conduct market research to understand customer needs, competitive landscapes, and industry trends to inform product development and marketing strategies.
  • Sales Enablement : Partner with Enablement and Field teams to develop tools, training, and resources that enhance their ability to sell Navan’s products effectively.
  • Content Creation : Create a variety of marketing materials, including product collateral, case studies, white papers, and blog posts that highlight the value of Navan’s capabilities. Ensure consistency across all touchpoints.
  • Campaign Development : Collaborate with the broader marketing team to design and execute marketing campaigns that drive product awareness, lead generation, and customer retention.
  • Performance Analysis : Monitor and report on the effectiveness of product marketing initiatives, using data to optimize strategies and achieve business goals.
  • Cross-Functional Collaboration : Work closely with product management, sales, customer success, and other teams to align on product strategy and execution.

Requirements

  • Experience : 6+ years of product marketing experience, preferably within AI, travel, SaaS, and/or tech, with a track record of launching and growing B2B products.
  • AI Expertise : A passion and deep knowledge of AI-focused solutions, including trends, customer pain points, and competitive landscape, is highly desirable.
  • Collaboration : Proven ability to work cross-functionally and manage multiple stakeholders effectively, including across multiple time zones.
  • Strategic Thinking : Strong strategic and analytical skills, with the ability to translate complex product features into customer benefits and compelling marketing messages.
  • Communication Skills : Excellent verbal and written communication skills, with a talent for storytelling and creating engaging content. The ability to write well is essential.
  • Project Management : Strong project management skills, with the ability to manage multiple initiatives and meet deadlines in a fast-paced environment.
  • Data-Driven : Proficiency in using data and analytics to measure performance and inform decision-making.
  • Research : Experience with market research and competitive analysis to inform strategic planning.

Benefits

  • A key role in redefining an industry’s entire user journey with enterprise-grade AI solutions, working hand-in-hand with our Product leadership team.
  • A fast-paced, innovative environment with opportunities for growth and advancement.
  • Competitive salary and comprehensive benefits package.
  • A collaborative, inclusive culture that values diversity and encourages creativity.
  • The chance to be part of a global leader in the travel and expense management industry, driving change and making an impact.
Navan logo

Navan

3.5 Glassdoor

Navan is the leading all-in-one business travel and expense management solution that makes travel easy for frequent travelers. From finding flights and hotels, to automating expense reconciliation, with 24/7 support along the way, Navan delivers an intuitive experience travelers love and finance teams rely on. See how Navan customers benefit and learn more at navan.com.

Founded in 2015
Palo Alto, California, USA
3.1K employees (151 in marketing)
58% recommend to a friend
56% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$316.2K
Traffic Source Mix
Search
22.8%
Direct
64.1%
Referral
11.1%
Social
1.4%
Paid
0.5%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
106 (3% of company)
Median Career Experience
10 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$2.2B
Last Raise
$400M
Convertible Note, 11 months ago

Funding History

  • Apr 2025
    Convertible Note
  • Dec 2022
    Debt Financing • $400M
  • Oct 2022
    Series G • $154M

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