Responsibilities

• Own and scale the end-to-end go-to-market process across Product, Marketing, Sales, and CS
• Lead product launches from positioning through execution and post-launch analysis
• Define messaging, positioning, and competitive narratives
• Build GTM frameworks, playbooks, and a centralized knowledge base
• Drive sales enablement strategy, including narratives and competitive intelligence
• Generate customer insights to inform product and marketing decisions
• Partner with Product and Growth to optimize the customer journey

Requirements

• 4+ years of product marketing experience in B2B SaaS
• Proven experience leading go-to-market and product launches
• Strong positioning, messaging, and storytelling skills
• Highly structured, with strong operational and process mindset
• Experience working cross-functionally with Product, Sales, and Growth
• Strong communication and analytical skills
• High ownership and ability to drive alignment without authority