Senior Product Marketing Manager - Business Applications & Agents

Mountain View, CA (Hybrid)

$106K/yr – $223K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive cross-portfolio product marketing messaging for Microsoft Business Applications and Copilot to turn strategy into compelling customer stories.

  • Must-have: 3+ years in product marketing/integrated marketing/go-to-market
  • Standout: Experience leading cross-functional content and events that connect product strategy to field-ready narratives

Job Description

Responsibilities

  • Develop and evolve cross-portfolio messaging that connects Business Applications, Copilot experiences, and agents into an integrated customer value story (e.g., from insight to action across sales, service, finance, operations, and low-code).
  • Translate product strategy and roadmap into clear narratives, customer-ready proof points, and simple “why it matters” talk tracks tailored to executives, IT, and line-of-business audiences.
  • Partner with product marketing leads across the portfolio to align launch calendars, core messaging, and channel plans—reducing fragmentation and improving time-to-market for shared stories.
  • Bring customer, partner, and field feedback into planning to improve narrative clarity, address objections, and refine prioritization of content and campaigns.
  • Own the cross-portfolio web experience for Business Applications and Agents: relevant landing pages, solution pages, narrative flow, and content plans that improve discoverability, comprehension, and conversion.
  • Build and run social storytelling that amplifies launches and campaigns, in partnership with comms/social teams
  • Create compelling content for customers, field, and partners (e.g., pitch decks, blog posts, videos) that scales core narratives across channels.
  • Define content measurement and optimization loops (e.g., web engagement, campaign performance, asset usage, pipeline influence), and use insights to iterate priorities and improve effectiveness.
  • Lead planning and execution for first-party and third-party events (keynotes, breakouts, partner events, industry conferences): abstracts, speaker briefs, demos/talk tracks, booth narratives and experiences, and post-event nurture content.
  • Embody our Culture and Values

Requirements

  • Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in product marketing/integrated marketing/go-to-market
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in product marketing/integrated marketing/go-to-market
  • OR equivalent experience.

Preferred

  • Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing/integrated marketing/go-to-market
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing/integrated marketing/go-to-market
  • Experience leading channel execution across web and social, including editorial planning, copy development, stakeholder alignment, and performance measurement.
  • Experience creating high-quality, audience-specific content for customers, field sellers, and partners.
  • Experience leading cross-functional workstreams, influencing without authority, and drive alignment across multiple product/marketing teams.
  • Experience with Microsoft Business Applications (e.g., Dynamics 365, Power Platform) and/or Copilot and agents/agentic workflows.
  • Experience building integrated campaigns across owned channels (web/social), including experimentation and optimization.
  • Experience leading event content and execution for first-party and third-party moments (e.g., keynotes, breakouts, partner events, industry conferences) and coordinating speakers/stakeholders.
  • Experience with enterprise business to business (B2B) marketing motions and field/partner enablement
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Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

Founded in 1975
Redmond, Washington, US
237K employees (11,715 in marketing)

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1.3B
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
33.6%
Direct
56.9%
Referral
7.3%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~225.8K

Marketing Team

Marketing Team Size
6,377 (3% of company)
Median Career Experience
21 years
Median Tenure
14 years
Marketing Roles Posted (Last 30 Days)
44

Funding

Total Funding
$1M
Last Raise
$1M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Jan 2020
    Post IPO Equity
  • Sep 1981
    Series Unknown • $1M

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