Senior Product Manager/long-term, on-going freelance

Huntington Beach, CA (Hybrid)

$107K/yr – $116K/yrSenior Level5+ years expOther

Posted 5 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own cross-channel product marketing for vehicle lineups, ensuring cohesive messaging and asset quality from launches to campaigns.

  • Product Marketing Ownership: Act as the marketing product lead for the vehicle lineup across digital and campaign channels.
  • Launch & Asset Execution: Manage launch timelines, updates, and campaign integrations with QA oversight.
  • Asset Coverage & Optimization: Identify gaps in CGI, photography, and retouching; drive solutions and digital experience improvements.

Job Description

Responsibilities

  • Act as marketing product lead for assigned vehicle lineup across all digital and campaign channels
  • Ensure consistency of product messaging, visuals, and feature representation across all platforms
  • Collaborate with cross-functional stakeholders including Product Planning, Brand, Creative, Media, CRM and external agencies
  • Manage timelines and deliverables for major launches, updates and campaign integrations
  • Identify gaps in asset coverage and proactivity drive solutions [CGI, photography, retouching]
  • Oversee quality control and approval process for all product-related marketing materials
  • Support continuous optimization of digital experiences [HyundaiUSA.com, MYU, CRM touchpoints]
  • Maintain organized and accessible product resources via SharePoint and internal systems

Requirements

  • 5+ years in an advertising agency with automotive product knowledge
  • Experience with automotive product launches is a MUST
  • Technical knowledge of cars and the overall knowledge of the automotive industry
  • Overall knowledge of the digital space, as well as CRM and social media
  • Excellent communication, interpersonal and leadership skills
  • Excellent research and writing skills
  • Self-starter, positive attitude, energetic
  • Candidates must be local to Southern California (SoCal) for hybrid work arrangement

    Benefits

    • Access to our health benefits
    • Paid sick days
    • 401k match
    • On-site Barista
    • Beautiful campus across from the Pacific Ocean
    INNOCEAN  logo

    INNOCEAN

    INNOCEAN is a global marketing and communications company headquartered in Seoul, Korea with 42 offices in over 23 countries located in the Americas, Europe, Asia and the Middle East, and more than 3,500 creative individuals around the world. Launched in May 2005, INNOCEAN leads marketing and communications strategies and implementation for a wide array of global and local brands. With its extensive experience working with numerous large-scale global tentpole events in sports, auto, expos and others, as well as its growing investment in and commitment to content, digital and mobility services, INNOCEAN is valued by clients for its ability to provide sophisticated and comprehensive marketing solutions.

    Founded in 2005
    Seoul, Seoul, KOR
    992 employees (282 in marketing)

    Traffic Signals

    Monthly Visitors
    42.3K
    Traffic Source Mix
    Search
    45.3%
    Direct
    45.6%
    Referral
    7.8%
    Social
    0.7%
    Paid
    0.6%

    Headcount Trend

    Current headcount: ~992

    Marketing Team

    Marketing Team Size
    198 (20% of company)
    Marketing Roles Posted (Last 30 Days)
    6

    Funding

    Last Raise
    Post IPO Equity, 12 years ago

    Funding History

    • Aug 2014
      Post IPO Equity