Senior Producer, Social Media - Spectrum News 1

Sacramento, CA (On-site)

$75K/yr – $120K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive social-first content planning, creation, and optimization for Spectrum Networks' social channels.

  • Own planning, production, and optimization of social content across platforms.
  • Must-have: proficiency in Photoshop, Premiere, and major platforms (Meta, TikTok, YouTube, X).
  • Demonstrated ability to lead projects from concept ideation through posting and analytics.

Job Description

Responsibilities

  • leads the planning, creation, and optimization of social-first content across platforms
  • independently creates content while providing editorial guidance and project leadership to Producers and Associate Producers
  • Lead social media content projects, offering guidance, support, and feedback to Producers and Associate Producers within the Social Media team
  • Plan, prepare, optimize, and publish YouTube content and livestreams while providing feedback and support to Producers and Associate Producers
  • Plan, produce, edit and publish high-quality engaging content, including graphics and video, for social media platforms
  • Communicate with internal stakeholders and collaborate with editorial teams to ensure that content aligns with overall brand voice
  • Interact with Spectrum Networks talent in a professional manner
  • Uses a combination of editorial judgment and performance metrics to effectively post on social media platforms
  • Participate in tracking and supporting the regular posting schedule of content and editorial pieces across key social media accounts
  • Stay up to date on social media trends and best practices to ensure that content stays innovative and relevant
  • Keep current with Spectrums News programming, talent, and brand and monitor performance metrics of social content
  • Participate in editorial meetings, pitching suggestions for social media content and use news judgment to effectively prioritize when and how developing stories are presented across all social platforms
  • Regularly review social metrics and adjust content to optimize to viewer interests
  • Works with Associate Producers and Producers to create and maintain the highest degree of quality and ethical standards in presentation of material

Requirements

  • Proficiency in Adobe Photoshop, Adobe Premiere, Meta, TikTok, YouTube, X – including social media video editing tools
  • Deep knowledge and experience in shooting social media video content on iPhone
  • Proven ability to lead projects from concept ideation through posting and analytics
  • Experience working with talent and/or content creators
  • Expert knowledge of social media platforms
  • Attention to detail
  • Knowledge of current events and industry trends
  • Demonstrated proficiency at multi-tasking and must have the ability to prioritize, work independently and meet strict deadlines
  • Ability to work effectively within a team environment and communicate effectively with all personnel within the organization
  • Effective writing and editing skills
  • Pro-active, self-directed, enthusiastic in dealing with breaking news and high-stress situations
  • Familiarity publishing workflows, including experience with a content management system
  • Ability to tell engaging stories in the social media space through video assets, photos, graphics, etc
  • Required Education
  • Required Related Work Experience And Number Of Years

Preferred

  • Supervisory or leadership experience - 1+

Benefits

  • Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
Spectrum News logo

Spectrum News

Spectrum Networks is a portfolio of local news and regional sports networks owned and operated by Charter. With over 28 years of local experience and unprecedented access to data and insights, Spectrum Networks provides in-depth coverage of the issues that are most important to the communities we serve. Spectrum Networks 24/7 news networks are dedicated to providing coverage that is hyper-local and focused on the issues and community concerns shaping neighborhoods and impacting the lives of our viewers. The news programming incorporates a deep focus on local politics, bringing viewers’ important stories about what is happening in local and state government, and how these issues impact their lives. Spectrum SportsNet is a Southern California regional sports network that has an exclusive partnership with the Los Angeles Lakers, LA Galaxy, Los Angeles Sparks and the California Interscholastic Federation (CIF).

Founded in 2019
733 employees (512 in marketing)

Traffic Signals

Monthly Visitors
1.5M
Traffic Source Mix
Search
36.6%
Direct
53.8%
Referral
6.8%
Social
2.5%
Paid
0.3%

Headcount Trend

Current headcount: ~737

Marketing Team

Marketing Team Size
346 (47% of company)
Median Career Experience
8 years
Median Tenure
4.2 years

Recent News