Senior Partnerships Marketing Manager

Missoula, MT (Remote)

$128K/yr – $150K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Own partner marketing leadership to drive co-branding and strategic campaigns with outdoor partners.

  • Strong track record managing external partnerships and end-to-end co-marketing programs.
  • Must-have: Eight+ years in partnerships or brand marketing.
  • Standout: Ability to translate partnership value into actionable campaigns and scalable playbooks.

Job Description

Responsibilities

  • Serve as the primary marketing point of contact for partner organizations, building trusted, senior-level relationships with their marketing and brand teams.
  • Work "attached at the hip" with onX's Partnerships Program Manager, bringing the marketing expertise and strategic voice that complements their program management role.
  • Represent onX's marketing perspective during deal formation — not just at launch — asking the right questions and ensuring marketing value is built into every partnership from the start.
  • Own the feedback loop between partner stakeholders and onX's internal creative, brand, web, and growth teams.
  • Lead co-marketing strategy for each partnership — knowing when to apply a brand-level approach and when to go deep into the culture of a specific vertical (Hunt, Offroad, Fish, Backcountry, etc.).
  • Identify and prioritize net-new marketing channels through partnerships — retail co-op, event sponsorships, outfitter agreements, non-profit co-promotions — based on onX's growth roadmap.
  • Arrive at every partner engagement with a recommendation, a baseline message, and a clear vision for what great looks like.
  • Build and maintain onX's partnerships playbook — our philosophy on how we partner, the menu of co-marketing capabilities we offer, and how we think about audience alignment and mutual value.
  • Develop tiered partnership frameworks defining what Tier 1, 2, and 3 relationships look like in terms of marketing commitments and deliverables — reducing guesswork and last-minute pivots.
  • Own end-to-end briefing, scoping, and coordination for every partnership marketing initiative — from brief through launch.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or equivalent experience.
  • Eight (8) or more years of experience in partnerships marketing, brand marketing, or integrated marketing, with at least 2–3 years in a role that required direct management of external partner marketing relationships.
  • Proven ability to develop and execute co-marketing programs end-to-end, from strategy through measurement — you've built this before and have results to show.
  • Strong marketing expertise to hold your own as a strategic voice — not just a project coordinator — in rooms with senior brand and marketing leaders at large partner organizations.
  • Exceptional project management skills: you can hold a complex, multi-stakeholder initiative together across internal teams and external partners without things falling through the cracks.
  • A multiplier mindset — you reduce friction, bring a POV, and make the teams around you better, rather than adding a layer of telephone between partners and execution teams.
  • Comfortable operating in ambiguity and building structure where none exists — building new playbooks, frameworks, tiering systems, and workflows doesn't intimidate you.
  • A strong curiosity for exploring new technologies, including AI
  • A shared passion for and ability to demonstrate onX’s Company Values.
  • Permanent US work authorization is a condition of employment with onX.

Preferred

  • Experience working with outdoor, automotive, or lifestyle consumer brands — and a genuine familiarity with the culture of hunting, fishing, skiing, or overlanding.
  • Background in sponsorship marketing, experiential activations, or event-based partnership programs.
  • Familiarity with first-party data strategy and audience segmentation, particularly in the context of co-marketing or partner data sharing.
  • Experience managing agency relationships and/or directing external creative partners.
  • Existing relationships within relevant brand partner ecosystems (automotive, outdoor retail, gear manufacturers, media properties).

Benefits

  • Competitive salaries, annual bonuses, equity, and opportunities for growth
  • Comprehensive health benefits, including a no-monthly-cost medical plan
  • Paid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents
  • 401k matching at 100% for the first 3% you save and 50% from 3-5%
  • Company-wide outdoor adventures and amazing outdoor industry perks
  • Annual “Get Out, Get Active” funds to fuel your active lifestyle
  • Flexible time away package that includes PTO, STO, VTO, and paid holidays
onX logo

onX

OnX is a leading technology solution provider serving businesses, healthcare organizations, and government agencies across Canada. We combine deep technical expertise into a full suite of flexible technology solutions - including Generative AI, Application Modernization, Managed Hybrid Cloud, Cybersecurity, Unified Communications, and Infrastructure solutions. From developing and deploying modern AI-enabled applications and the secure, scalable infrastructure platforms on which they run, to managing, monitoring, and optimizing their operations, OnX delivers comprehensive technology solutions for its clients' transformative business initiatives.OnX stays at the forefront of technology trends in order to offer best-of-breed solutions to our clients. We partner with all leading technology manufacturers across the broad IT landscape and offer customized solutions to achieve our clients’ measurable business outcomes. Clients leverage our flexible OpEx or CapEx delivery model to:• Enable collaboration, workforce mobility, and omni-channel customer experience.• Modernize e-commerce platforms, web presence, and applications to digitally transform their businesses.• Improve data protection and security strategies that address ongoing cyber threats and meet industry compliance requirements.• Implement cloud strategies that improve business agility, speed to market, and reduce costs.• Manage technology infrastructure and maintain 24x7x365 operational uptime.

Founded in 1983
Toronto, Ontario, CAN
479 employees

Traffic Signals

Monthly Visitors
15.3K
Traffic Source Mix
Search
35.7%
Direct
49.9%
Referral
6.9%
Social
6.1%
Paid
1.3%

Headcount Trend

Current headcount: ~479

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Series Unknown, 30 years ago

Funding History

  • Jan 1996
    Series Unknown

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