Senior Paid Social Manager

Fort Lauderdale, FL (Hybrid)

$60K/yr – $98K/yrSenior Level2+ years expFull time

Posted 4 months ago

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Job Summary

Own end-to-end paid social campaigns for clients and guide performance insights with the Data Cloud.

  • Own end-to-end paid social campaigns and client reporting
  • Must-have: 2+ years of hands-on Meta Ads Manager experience
  • Standout: Leverage Zeta Data Cloud to identify scale audiences

Job Description

Responsibilities

  • Build and manage paid social campaigns in alignment with media plans
  • Act as the primary contact and media expert for clients representing your assigned accounts
  • Make swift optimizations to ensure optimal pacing and performance
  • Provide clients with actionable insights and recommendations based on campaign goals and best practices
  • Leverage Zeta’s Data Cloud to identify and target additional audiences for scale

Requirements

  • 2+ year of hands-on experience with Meta Ads Manager
  • Experience with TikTok, Snapchat, and other Paid Social platforms is a plus, but not required
  • Deep understanding of paid media mechanics, including pixel implementation, KPI optimization, audience targeting, and bid/budget management
  • Strong written and verbal communication skills. You should speak with authority and feel confident in your ability to convey nuance.
  • Strong quantitative skills with meticulous attention to detail
  • BA/BS degree, including quantitative coursework (exceptions will be made for experienced candidates)

    Benefits

    • Unlimited PTO
    • Excellent medical, dental, and vision coverage
    • Employee Equity and Stock Purchase Plan
    • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
    Zeta Global logo

    Zeta Global

    3.5 Glassdoor

    At Zeta Global (NYSE: ZETA), we help enterprise brands and agencies Achieve the ImpossibleTM by transforming marketing challenges into measurable success. With the power of advanced AI and real-time proprietary data, we empower CMOs and marketers to turn ambitious goals into remarkable results and business growth. Our Zeta Marketing Platform (ZMP) redefines what’s possible in marketing. By unifying Identity, Intelligence and omnichannel Activation in a single platform, Zeta empowers marketers to deliver personalized experiences at scale and create more efficiencies to increase value. At Zeta, our culture fuels our success. We believe in pushing the boundaries of innovation, collaboration, and drive toward success. With over 2,000 global employees, we’ve built a team that is customer-centric, thrives on solving challenges, and supports one another so everyone can excel. Founded in 2007 by David A. Steinberg and John Sculley (former Apple CEO & Pepsi President), Zeta Global is headquartered in New York City. Learn how we help brands Achieve the Impossible at www.zetaglobal.com.

    Founded in 2007
    New York, New York, USA
    2.4K employees (304 in marketing)
    63% recommend to a friend
    74% CEO approval

    Traffic Signals

    Monthly Visitors
    210.3K
    Monthly Google Ads Budget
    $14.1K
    Traffic Source Mix
    Search
    36.4%
    Direct
    49%
    Referral
    7.4%
    Social
    6.2%
    Paid
    0.9%

    Headcount Trend

    Current headcount: ~2.4K

    Marketing Team

    Marketing Team Size
    248 (10% of company)
    Median Career Experience
    15 years
    Median Tenure
    3.6 years
    Marketing Roles Posted (Last 30 Days)
    5

    Funding

    Total Funding
    $1.5B
    Last Raise
    $105.3M
    Post IPO Equity, 2 years ago

    Funding History

    • Sep 2024
      Post IPO Secondary • $105.3M
    • Sep 2024
      Post IPO Equity • $204.9M
    • Sep 2024
      Post IPO Debt • $550M

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