Senior Marketing Specialist

Shoreview, MN (Hybrid)

$91K/yr – $137K/yrSenior LevelFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive data-driven marketing plans for a defined product line or geography, aligning with global brand goals, while coordinating timelines and stakeholder communication across cross-functional teams.

Lead data-driven planning (market research, pricing analysis, actionable insights).
Develop targeted communication plans with marketing leaders.
Collaborate cross-functionally and integrate VOC data to improve customer experience.

Job Description

Responsibilities

Support the execution of marketing strategy for a defined product line or geography by aligning deliverables to global brand objectives and business goals.
Lead the development of data-driven marketing plans through market research, pricing analysis, and actionable insights for leadership decision-making.
Partner with marketing leaders to create and refine targeted marketing communication plans that effectively engage key audiences.
Drive project execution by coordinating timelines, tracking deliverables, and ensuring clear communication of progress and outcomes to stakeholders.
Collaborate across global, cross-functional, and multi-cultural teams to successfully deliver marketing initiatives and exceed performance expectations.
Represent Marketing on Value Package Introduction teams, contributing strategic input to support successful product launches.
Integrate Voice of the Customer insights and customer satisfaction data into marketing strategies to enhance customer experience and market relevance.
Mentor and support the development of less experienced marketing professionals while contributing to continuous improvement initiatives within the function.