Responsibilities

• Own end-to-end project management for monthly Direct Mail campaigns, serving as the primary project manager for all campaign-related data operations and ensuring schedules, mail matrix, milestones, dependencies, and deliverables are executed on time.
• Partner closely Marketing Data Science to build campaign execution schedules that align with business priorities, targeting strategies, and production timelines.
• Create, manage, and continuously refine project plans and JIRA tickets throughout the campaign lifecycle, ensuring work is accurately scoped, prioritized, quality checked, and completed before handoff.
• Lead cross-functional execution by translating business discussions into real-time updates to project plans, JIRA tickets, timelines, and stakeholder priorities, ensuring teams remain aligned as campaign requirements evolve.
• Drive cross-functional accountability by coordinating approvals, tracking deliverables, identifying risks, and ensuring teams remain aligned throughout campaign execution.
• Continuously evaluate campaign operations to identify risks, process gaps, and opportunities to improve efficiency, scalability, and execution quality.
• Partner with Marketing Data Science and external vendors to optimize workflows, scheduling and campaign execution as program complexity grows.
• Develop, document, and maintain SOPs, DACIs, and other operational documentation to standardize and support direct mail execution.
• Help evolve the Direct Mail operating model by implementing scalable solutions, managing Agency of Record assignments, and driving operational consistency across campaign workstreams.
• Champion operational innovation by continuously evaluating and adopting new technologies, AI capabilities, and automation solutions that simplify processes, reduce manual effort, and enable the Direct Mail program to scale efficiently while maintaining executional excellence.

Requirements

• Bachelor's degree with 5+ years of project management experience, preferably supporting direct mail or other marketing campaigns within financial services or another highly regulated industry.
• Experience partnering with cross-functional teams to execute complex, multi-channel campaigns and operational initiatives.
• Experience using project management platforms (e.g., JIRA) to manage complex, cross-functional initiatives.
• Experience leveraging AI tools to improve productivity, documentation, and operational workflows.
• Advanced proficiency in Excel, Google Workspace (particularly Google Sheets), and reporting tools such as Tableau