Senior Marketing Operations Manager

New York City, NY (On-site)

$130K/yr – $165K/yrSenior Level5+ years expSalaried Ft

Posted 2 weeks ago

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Job Summary

Own scalable email lifecycle programs in HubSpot, leveraging a complex data model and HubL driven templates to drive engagement and deliverability.

Architect and maintain templates, modules, and dynamic content to support multi channel lifecycle campaigns.
Define KPIs, build scalable reports, and run data backed tests to lift engagement and downstream impact.
Enable teams with self serve templates, migrations, and documentation for reusable patterns.

Job Description

Collaborate with teams to support their email goals through direct contributions and enabling them to self-serve
Leverage a complex HubSpot data model to segment audiences and target emails
Create, edit, and maintain HubSpot email templates and custom modules that are reusable, scalable, and on-brand
Write and maintain HubL code to customize email templates and modules, including logical operators and loops to support dynamic content
Migrate legacy emails into updated templates and modules
Debug rendering, tokenization, and data issues across email clients
Document templates, modules, and patterns so they can be reused confidently by others
Architect lifecycle systems that scale as the data model, tooling, and business needs evolve
Define KPIs, build scalable reporting, proactively identify performance gaps, and drive data-backed experimentation to improve engagement, deliverability, and downstream business impact

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Founded in 2015

New York, New York, USA

255 employees (13 in marketing)

www.theguarantors.com

75% recommend to a friend

85% CEO approval