Senior Marketing Manager at PA Consulting | New York, USA | $118K/yr – $124K/yr

PA Consulting

Senior Marketing Manager

New York, USA (Hybrid)

$118K/yr – $124K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Lead US media relations and PR execution for a cross-sector PR program in energy, health, and services with global alignment.

Own the US media relations program and day-to-day PR activities.
Must-have: 5+ years in media relations with energy/utilities or related sectors.
Standout: Experience coordinating with the Global Head of PR and cross-functional teams.

Job Description

Responsibilities

Market knowledge: Identify and understand the US media landscape, its requirements and PA's ability to exploit these. Identify key target journalists and maintain relationships
Go-to-market PR execution and strategy: Work with sector and service marketing teams and consultants to design, deliver and evaluate a programme of creative, responsive, and news-driven PR which is both tailored for the US and aligned to global PR strategies. Support the Global Head of PR to develop PR strategy and promote PA brand through PR opportunities. Manage inbound enquiries, report coverage and handle any issues
Digital and social media strategy: Be across digital media, new podcasts, evolving online targets and the social space. Manage social media updates, engage with journalists, and promote PA via LinkedIn
Content creation and editing: Critically review and edit media content including pitches, press releases, and thought leadership. Write compelling pitches, media submissions and press releases
PR agency and corporate support: Be the day-to-day point of contact for our PR agency support, ensuring they're leveraging PA content effectively, generating strong ideas, and having productive conversations with our experts. Support the Global Head of PR with corporate matters as needed

Requirements

minimum of 5 years’ media relations experience and a strong track record in energy & utilities, transport, healthcare & life sciences – including subject matter expertise in at least one of these core sectors – or professional services.
experience using research and thought leadership for PR campaigns and will be able to identify, adapt, and write content that will appeal to the media.
track record of delivering tangible media results across national, trade, and broadcast media as well as podcasts.
We require a candidate with the ability to understand the role of media relations within the wider communications mix to drive results.
The candidate must be able to critically review and edit content, restructure, and produce clear, compelling narratives.
Degree level or equivalent
Preference for accredited PR/communications qualification
Excellent writing skills
Strong pitching skills
Strong communications skills
Ability to develop strong relationships
Leadership of substantial cross-functional projects
Willingness to learn and continue development
Up to date with evolving AI capabilities and how to apply them responsibly within PR.

PA Consulting

We believe in the power of ingenuity to build a positive human future. As strategies, technologies, and innovation collide, we create opportunity from complexity. Our diverse teams of experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results. We are about 4,000 strategists, innovators, designers, consultants, digital experts, scientists, engineers, and technologists. And we have deep expertise in consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport. Our teams operate globally from offices across the UK, Ireland, US, Nordics, and Netherlands. PA. Bringing Ingenuity to Life.

Founded in 1943

London, England, GBR

5.4K employees (235 in marketing)

www.paconsulting.com