Senior Marketing Manager, Brand Experience

USA (Remote)

$135K/yr – $165K/yrSenior Level

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own brand governance and creative leadership to keep OpenSesame consistently strong across identity, voice, and market impact, while building an AI-enabled content and editorial engine in collaboration with Growth and Product teams.

Brand governance: establish templates, standards, and cross-functional intake across marketing and product teams.
Editorial and content strategy: own the calendar, executive comms, customer stories, PR, and content that drives awareness and pipeline.
AI enablement: implement AI workflows to accelerate production while preserving brand quality.

Job Description

Brand Stewardship: Serve as the steward of the OpenSesame brand across visual identity, voice, and creative execution. Monitor market trends, competitors, and customer expectations to ensure our brand remains relevant, differentiated, and consistently represented across every customer touchpoint.
Content & Editorial Strategy: Own the editorial calendar and content strategy, developing thought leadership, executive communications, customer stories, PR, and marketing content that strengthens brand awareness and supports business growth.
Creative Operations & Team Leadership: Lead the creative team of designers, copywriters, and contractors while managing the marketing request queue to ensure high-quality work is prioritized, delivered efficiently, and aligned to business objectives.
AI-Enabled Marketing: Implement AI-enabled tools, workflows, and agents that help the team and broader organization create high-quality, brand-aligned assets more efficiently and at greater scale.
Growth Partnership: Partner with the Growth team to develop compelling creative concepts and content that supports campaigns, demand generation, customer expansion, and sales enablement.
Cross-Functional Collaboration: Partner closely with Product Marketing, Growth, Product, Sales, Customer Success, and Executive Leadership to translate strategy into compelling market-facing experiences and ensure consistent brand execution across the business.
First 30 Days: Learn Quickly, Build Relationships, Deliver an Action Plan
Complete a brand audit and identify the top five opportunities to improve consistency, quality, and market impact.
Deliver a 90-day action plan outlining priorities for brand governance, editorial strategy, creative operations, and AI enablement.
Establish relationships with key stakeholders across Growth, Product Marketing, Sales, Customer Success, and Product, and identify the highest-priority content and brand needs.

OpenSesame

3.5 Glassdoor

OpenSesame is the trusted partner for Workforce Reinvention in the age of AI. We deliver integrated software, curated and customizable content, and expert services—embedded into existing learning, HR, and work systems—to help organizations expand their human+AI potential and thrive through change.

Founded in 2011

Remote, Oregon, USA

332 employees (45 in marketing)

www.opensesame.com

54% recommend to a friend

62% CEO approval