Senior Marketing Communications Specialist

Pennsylvania, USA (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel marketing assets and content for medical devices, ensuring brand, regulatory, and lifecycle alignment.

  • Own cross-channel marketing content from briefs to launch-ready assets across digital, print, and social channels
  • Must-have: 5–7 years in medical device or regulated marketing communications with multi-channel experience
  • Standout: Proven collaboration with design, videography, and external vendors to meet launch timelines

Job Description

Responsibilities

  • Execute assigned components of integrated marketing communication plans across digital, print, advertising, social media, and promotional channels for designated product lines under the direction of Marketing Leadership.
  • Coordinate the development, editing, and management of marketing content including brochures, datasheets, web pages, email campaigns, advertisements, and social media content, ensuring alignment with brand standards, approved messaging frameworks, and regulatory review processes.
  • Collaborate with internal design and videography resources to produce high-quality marketing assets.
  • Coordinate cross-functional marketing launch readiness activities, ensuring all marketing communications assets (brochures, product pages, videos, sales tools, and promotional materials) are developed, approved, and released in alignment with product launch timelines.
  • Maintain and refresh marketing materials throughout the product lifecycle by coordinating updates with internal videography and design teams and ensuring timely removal of obsolete assets.
  • Assist in the development and coordination of trade show booth messaging, graphics, and promotional materials in partnership with the Trade Show Specialist and Marketing Strategy Manager.
  • Manage assigned product pages on the company website, implementing updates to ensure content accuracy, SEO optimization, and alignment with marketing priorities.
  • Route marketing materials through the company’s Quality Management System (QMS) to ensure compliance with regulatory requirements, internal SOPs, and brand standards.
  • Track project timelines, asset requirements, and deliverables for assigned marketing initiatives, ensuring projects remain on schedule and meet established quality standards.
  • Collaborate with external vendors including agencies, printers, freelancers, and internal and external digital partners to ensure timely delivery of high-quality marketing assets.

Requirements

  • Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Business Administration, or a related field required.
  • 5–7 years of experience in marketing communications, preferably within medical device, healthcare, or other regulated industries.
  • Demonstrated ability to leverage AI-powered tools to improve marketing productivity, streamline workflows, and scale content creation and campaign execution. Experience identifying and implementing AI-assisted marketing workflows that increase efficiency in content production, campaign management, and marketing asset development a plus.
  • Working knowledge of CRM platforms such as Salesforce.com to support marketing-to-sales lead tracking, campaign attribution, and performance reporting.
  • Demonstrated experience executing multichannel marketing campaigns, including digital, print, and paid media.
  • Working knowledge of website content management systems and SEO fundamentals.
  • Experience with CRM and marketing automation platforms such as Salesforce, Mailchimp, or HubSpot preferred.
  • Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.
  • Excellent writing, editing, and proofreading skills, with strong attention to detail.
  • Ability to interpret strategic direction and translate it into clear, effective marketing communications.
  • Experience collaborating cross-functionally with product management, regulatory, creative, and engineering teams.
  • Self-motivated with strong time management, prioritization, and execution skills.
  • Limited travel required, typically less than 5%.

Preferred

  • Working knowledge of Adobe Creative Suite is a plus.
CQ Medical logo

CQ Medical

CQ Medical is the global leader in patient radiotherapy positioning and healthcare innovations that advance human care. Our products uniquely combine medical technology with empathy for the patient. To our way of thinking, that’s the better way to achieve better outcomes.

Founded in 1982
Avondale, Pennsylvania, USA
133 employees (6 in marketing)

Traffic Signals

Monthly Visitors
9.6K
Traffic Source Mix
Search
37.5%
Direct
41.6%
Referral
7.3%
Social
11.8%
Paid
1.5%

Headcount Trend

Current headcount: ~133

Marketing Team

Marketing Team Size
6 (5% of company)
Median Career Experience
22 years
Median Tenure
3.3 years

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