Responsibilities

• Lead tactical and strategic planning on end-to-end direct mail programs for a portfolio of brand partners
• Oversee day to day communications for brand partners & internal vendors
• Provide regular performance updates to business owners and serve as the channel owner in making recommendations, and sharing best practices
• Evaluate and collaborate with internal and external stakeholders to test and grow campaigns
• Conduct new client outreach and onboarding
• Develop and execute direct mail marketing strategies to efficiently drive new customer acquisition for our partners
• Evaluate campaign performance to optimize for cost per customer acquired and other ROI metrics
• Track program performance (quantitative & qualitative tracking) and provide strategic recommendations for testing and optimizing campaigns
• Suggest tactics and strategies to improve performance and enhance overall campaign and reporting effectiveness
• Developing a mail plan strategy for a new or existing client
• Managing the timeline & follow ups for any mailings currently in progress
• Status calls/meetings with clients & vendors
• Analyzing and leveraging results to optimize future campaigns
• Troubleshooting campaign issues and addressing client issues

Requirements

• 1-3+ years of relevant experience in marketing, sales, or finance
• Passion for marketing, customer acquisition, and account management
• Strong sense of urgency and great time management skills
• Strong analytical, organizational, and communication skills (oral and written)
• Very comfortable with analytics and taking a data-driven approach to marketing
• The ability to work independently and manage relationships
• Experience interfacing directly with clients, customers or agencies
• Applicants must be authorized to work in the United States

Preferred

Benefits

• Base salary range for this position is $70,000 - $75,000 and is based upon experience and other factors.
• Hybrid role based out of our NYC office
• Ownership and growth opportunities
• Flexible vacation policy
• Robust benefits package
• A fun culture including: catered meals, team events, and happy hours
• The opportunity to work with a group of passionate, humble, and kind team members