Responsibilities

• Execute end-to-end lifecycle and portfolio campaigns across email, push, in-app, direct mail, and partner-owned channels to drive engagement, retention, and loyalty
• Manage day-to-day campaign operations, including intake, requirements, timelines, creative trafficking, build coordination, QA and UAT support, launch readiness, and post-launch monitoring
• Coordinate integrated messaging across company-owned and partner channels to support consistent value propositions, sequencing, and frequency across touchpoints
• Partner with analytics and channel teams to translate strategy into executable audiences, eligibility criteria, suppressions, and contact rules
• Validate targeting outputs and campaign setup prior to launch, proactively identifying risks and resolving issues quickly
• Own required reviews and approvals for assigned initiatives, ensuring disclosures, substantiation, opt-out rules, and documentation are completed for audit readiness
• Support offer and communication development by drafting briefs and reviewing creative and copy for accuracy, consistency, and channel requirements
• Maintain campaign performance reporting, including delivery and engagement trends, response or conversion indicators, and retention signals
• Summarize learnings and recommend optimizations to targeting, creative, channel mix, and cadence
• Coordinate test-and-learn execution, including hypotheses, test and control design support, success metrics, and measurement tagging

Requirements

• Five or more years of experience in marketing operations, campaign execution, project management, or a similar role
• Proven ability to manage multiple campaigns or initiatives simultaneously with strong organization and attention to detail
• Experience supporting multi-channel customer communications, including digital and direct channels
• Strong project discipline across requirements, timelines, dependencies, and launch readiness
• Strong written and verbal communication skills, including the ability to coordinate across multiple partners
• Ability to review creative and copy for accuracy, consistency, and basic channel formatting requirements
• Experience partnering with analytics teams to implement audiences and validate targeting outputs
• Comfort working within review and approval processes, including legal and compliance coordination
• Customer-focused mindset with a commitment to improving customer experience and reducing friction
• Ability to work effectively in a fast-paced environment and proactively resolve issues

Preferred

• Experience coordinating QA and UAT for campaign builds and customer journeys
• Familiarity with test-and-learn practices, including success metrics and measurement tagging
• Experience producing performance readouts and translating results into actionable recommendations
• Experience coordinating messaging across company-owned and partner-managed channels
• Strong presentation skills and comfort sharing status, risks, and performance updates with stakeholders
• Experience supporting lifecycle marketing programs such as onboarding, engagement, retention, or win-back
• Experience improving operational processes, templates, or workflows to increase speed and quality

Benefits

• We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location.
• Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
• We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.
• Additional details about total compensation and benefits will be provided during the hiring process.