Responsibilities

• Serve as the go-to expert on search and social platforms including Google Ads, Meta Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager, Amazon Ads, Snapchat, X, and Reddit
• Own hands-on setup, QA, and troubleshooting directly within platform UIs — diagnosing delivery, targeting, and tracking issues at a technical level
• Stay current on platform updates, new ad formats, and industry best practices across the search/social landscape, including enterprise tools like SA360 and Skai
• Design and stand up the operational processes, workflows, and documentation needed to support search/social campaign execution at scale
• Build out the team structure for the practice as it grows, including defining roles, workflows, and quality standards
• Partner with leadership on go-to-market planning for the search/social offering, including resourcing and capacity planning
• Establish QA and reporting standards consistent with Infillion's broader ad ops practices
• Lead client conversations on search/social strategy, campaign setup, and performance, acting as the primary SME in these discussions
• Present performance recaps, optimization recommendations, and strategic narratives directly to clients
• Translate platform-level data into actionable insights and growth opportunities for client accounts

Requirements

• 5+ years of hands-on experience managing search and social campaigns across major platforms (Google Ads, Meta Ads Manager, Microsoft Advertising, TikTok, LinkedIn, or similar), including enterprise-level budgets
• Deep technical fluency troubleshooting directly within search/social platform UIs (tracking, targeting, delivery, bid strategy issues)
• High-level working knowledge of the programmatic ecosystem — DSPs, trafficking, and core KPIs (CTR, VCR, CPA) — sufficient to collaborate cross-channel; hands-on programmatic trafficking experience is a plus but not required
• Demonstrated experience building, organizing, or scaling operational processes or teams
• Strong client-facing presence — confident leading strategy, setup, and performance conversations directly with clients
• Strong analytical skills; comfortable working with large datasets in Excel and BI tools
• Excellent written and verbal communication skills
• Bachelor's degree preferred (media, marketing, STEM, or economics focus a plus)
• A minimum of five (5) years of experience in media planning, digital, marketing, marketing research of which three (3) years of work experience in advertising and programmatic including execution and optimization of digital marketing campaigns through DSP and ad serving platform technologies
• Bachelor's degree in marketing, advertising, communications, math, economics, or related field

Preferred

• Hands-on programmatic trafficking experience is a plus but not required
• Experience in SQL, NoSQL, Python and Javascript a plus
• Familiarity with Retail Media Networks a plus