Responsibilities

• Regional Market Development
• Develop and execute regional marketing plans aligned to commercial objectives and growth priorities.
• Partner closely with sales leadership to identify opportunities for customer engagement, lead generation, and account development.
• Drive field marketing activities that increase brand visibility, customer interaction, and pipeline generation.
• Monitor regional market trends, customer needs, and competitive activity to inform marketing programs.
• Tradeshow and Event Leadership
• Own strategy and execution for the company's primary annual industry tradeshows and other key regional events.
• Lead all aspects of event planning, including exhibit development, customer experience, promotional activities, vendor management, budgets, and logistics.
• Collaborate with cross-functional stakeholders to ensure consistent and compelling event execution.
• Establish event objectives, messaging & positioning, portfolio presence, success metrics, and post-event reporting.

Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, or a related field.
• 7+ years of experience in field marketing, market development, commercial marketing, or related B2B marketing roles.
• Proven experience leading large-scale tradeshows, customer events, and field marketing programs.
• Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
• Experience partnering directly with sales organizations and commercial leadership.
• Excellent communication, presentation, and stakeholder management skills.
• Demonstrated ability to measure program effectiveness and drive business results through marketing activities.

Preferred

• Experience within life sciences, diagnostics, healthcare, laboratory, or technical B2B industries.
• Familiarity with CRM and marketing automation platforms.
• Experience managing external agencies, exhibit partners, and event vendors.
• Knowledge of lead generation, customer engagement strategies, and event ROI measurement.

Benefits

• We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company 401k, and a range of employee benefits! Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.
• Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.