Responsibilities

• Build, operate, and own the technical content flywheel: systematically intake SME-generated material (release notes, video scripts, technical guides, lab validations) and convert it into the right market-facing format: blog post, data sheet, solution brief, or channel asset. Exercise strong editorial judgment about format and purpose
• Build and maintain a content architecture: develop a taxonomy and tagging system organized by audience (platform engineer, IT practitioner, C-level executive) and topic so content is discoverable, filterable, and useful to sales at the right moment in a deal cycle
• Own sales content enablement: alert sales when new assets become available, maintain a central organized repository, and ensure reps can quickly surface the right material during active conversations
• Build and maintain an integrated content calendar aligned to the product roadmap, market moments, and industry events with the appropriate resources for execution
• Direct a team of technical marketing writers and engineers for content production: provide strategically grounded briefs, clear direction, and substantive feedback to ensure technical accuracy and quality
• Own the content review and approval process, coordinating across marketing, product, and technical stakeholders to keep content accurate, compelling, and on brand
• Track content performance and use data to refine strategy, doubling down on formats and topics that move the needle with target audiences
• Develop product positioning and messaging: define how ClearML is framed in the market, what differentiates us from alternatives, and how our value maps to the specific challenges of platform engineers, IT leaders, and infrastructure decision-makers
• Build and maintain a buyer journey map — from awareness through POC to purchase — defining ICPs, personas, purchasing committee members, and the specific content and channels that influence each stage. Use this framework as the strategic backbone for all content prioritization decisions
• Own market intelligence: lead a weekly review with marketing, product, and leadership to monitor the latest AI hype-cycles, ecosystem announcements, and competitive moves. Quickly synthesize the signal, find ClearML's angle, and activate a timely response — blog post, social, or both. Relevance has a short shelf life

Requirements

• 7-10 years of experience in product marketing or technical marketing, with strong content strategy and execution capabilities
• Required: Firsthand professional experience in the AI infrastructure industry with experience marketing to IT leaders and engineers. You understand the components of AI infrastructure (such as Kubernetes, virtualization, and networking) and what buyers care about
• Required: Demonstrated ability to develop platform positioning and messaging frameworks, build buyer journey maps, and use those frameworks to drive content strategy, pushing back on requests that don't serve a buyer need
• Required: Proven track record building or operating a GTM content engine — taking technical SME inputs and converting them into polished, distributed market-facing assets across multiple formats
• Required: Utilization of AI tools and agents to help expedite manual tasks (i.e. Google Gemini or Anthropic Claude)
• Required: Strong editorial judgment — you know the difference between a blog post, a data sheet, and a press release, and you hold the line on format and quality
• Required: Demonstrated ability to write technically fluent content for non-engineering audiences — you make complex AI and infrastructure concepts accessible without dumbing them down
• Required: A strong portfolio of product marketing deliverables — positioning docs, solution briefs, white papers, thought leadership, executive content — for IT or enterprise audiences
• Required: Experience owning sales enablement content strategy: building repositories, alerting sales to new assets, and architecting content for discoverability
• Required: Experience producing channel or partner-facing content (co-branded data sheets, joint solution briefs, technical assets for OEM or distributor reps)

Preferred

• A strategic operator: You think in buyer journeys and positioning frameworks, not just content calendars. You build the scaffolding that gives content effort direction — and then drive execution against it
• A platform storyteller: You know how to take a complex technical product and build a clear, differentiated narrative around it — one that speaks to where a buyer is in their journey and what they need to hear at that moment
• A translator, not just a writer: Your superpower is making highly technical subject matter legible and persuasive to IT leaders and executives making real purchasing decisions
• A GTM content builder: You don't just commission great content — you build the system that makes it repeatable, organized, and consistently tied to a buyer need. You think in flywheels, not one-offs
• A market intelligence engine: You monitor the AI landscape constantly and know how to move fast when something important happens — finding the angle, producing the content, and getting it out before the moment passes
• Collaborative and direct: You work well across product, sales, and marketing, and you're comfortable pushing back when content doesn't meet the bar or doesn't serve a clear market purpose
• An AI industry insider: You've lived and worked in this space. You follow the research, know the players, understand the infrastructure stack, and can write about it with authority — without needing an engineer to fact-check every sentence (although we will)
• A genuine writer: You love the craft. You take on the highest-stakes content yourself and push your team to produce work that's worth reading
• Adaptable: You thrive in a fast-moving environment where the technology — and the market — evolves quickly
• Professional: You are comfortable working with F500 companies and large channel partners, and skilled at listening and building trust across technical and commercial stakeholders