Responsibilities

• Regional Strategy & Brand: Define and execute regional marketing plans, oversee regional brand voice, and align with corporate identity.
• Demand Gen & Content: Integrate regional audiences into demand-gen campaigns, create sub-regional content, manage social media and events to drive leads and awareness.
• Measurement & Alignment: Track ROI using CRM/MA tools, report results to sub-region leadership and NA execs, collaborate with cross-functional teams to align plans with business objectives.
• Cross-Functional Collaboration: Partner with NA teams to ensure marketing plans support growth and retention objectives.
• Content Localization: Oversight of content tailored to sub-regional needs and distribution channels.
• Event Strategy: Lead regional events and ensure ROI alignment with growth priorities.
• Voice & Identity: Define sub-region brand voice for Human Capital and Risk Capital consistent with corporate identity.
• Social Campaigns: Lead social media efforts to raise awareness in the region.
• Content Activation: Support activation of content and manage external sub-region communications.
• External Communications: Collaborate with the communications team to amplify messages externally and internally.

Requirements

• 7+ years of B2B marketing experience, with expertise in regional marketing strategies
• Familiarity with CRM platforms, data visualization tools (e.g., Tableau, Looker) and marketing impact reporting
• Strong analytical and critical thinking skills for data-driven decision-making.
• Exceptional interpersonal and communication skills with C-suite-level presentation expertise.
• Solid project management capabilities to prioritize competing demands effectively.
• Strategic thinker with a growth mindset and results-driven approach.
• Strong collaborative skills to work cross-functionally and align stakeholders toward shared goals.
• Adaptability and resilience to thrive in a fast-paced, constantly evolving environment.
• Education: Degree in marketing and/or communications or equivalent work experience.

Preferred

• 7+ years of B2B marketing experience, with expertise in regional marketing strategies
• Familiarity with CRM platforms, data visualization tools (e.g., Tableau, Looker) and marketing impact reporting
• Strong analytical and critical thinking skills for data-driven decision-making
• Exceptional interpersonal and communication skills with C-suite-level presentation expertise
• Solid project management capabilities to prioritize competing demands effectively
• Strategic thinker with a growth mindset and results-driven approach
• Strong collaborative skills to work cross-functionally and align stakeholders toward shared goals
• Adaptability and resilience to thrive in a fast-paced, constantly evolving environment
• Education: Degree in marketing and/or communications or equivalent work experience

Benefits

• 401(k) savings plan with employer contributions
• employee stock purchase plan
• consideration for long-term incentive awards at Aon’s discretion
• medical, dental and vision insurance
• various types of leaves of absence
• paid time off, including 12 paid holidays throughout the calendar year
• 15 days of paid vacation per year
• paid sick leave as provided under state and local paid sick leave laws
• short-term disability and optional long-term disability
• health savings account