Senior Manager, Marketing Governance - Amex Offers

New York City, NY (Hybrid)

$104K/yr – $175K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Lead a small analytics team to advance Amex Offers Marketing Operations as a center of excellence, shaping high-quality, customer-first marketing and driving growth through optimized go-to-market solutions and modern mar tech processes.

  • Own analytics and reporting for marketing governance, partnering with the Director to set priorities and deliver data-driven recommendations for GTM strategies.
  • Coach 1–2 analysts to turn campaign data into actionable insights that improve performance, attribution, and marketing operations efficiency.

Job Description

Responsibilities

  • Lead 1–2 analysts reporting to the Director of Amex Offers Marketing Governance.
  • AOMO is Marketing Operations center of excellence within AODM with the charter of driving high quality, customer-first marketing that accelerates business growth through optimized go-to-market solutions and the development of best-in-class mar tech products & processes.
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American Express

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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
26

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