Senior Manager-Marketing

New York, USA (Hybrid)

$104K/yr – $175K/yrSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive process improvement and execution enablement for GCS Marketing, building SOPs, tooling, and training to scale campaigns quickly and safely.

  • Own intake, prioritization, and governance for multiple initiatives with Airtable as the management backbone.
  • Must-have: Airtable program-management experience and clear changemanagement capabilities.
  • Standout: Cross-functional onboarding and scalable process redesign to boost consistency and speed.

Job Description

Responsibilities

  • Own and evolve the marketing execution process improvement program, including defining and refining intake, prioritization, and governance frameworks to manage multiple initiatives effectively.
  • Lead development and maintenance of Standard Operating Procedures (SOPs) and Desk Instructions for Offers execution processes, ensuring clarity, consistency, and alignment to enterprise risk identification and reduction efforts.
  • Leverage Airtable as a core operational and program management platform to manage workflows, track initiatives, support prioritization, and enable visibility across execution and process improvement efforts.
  • Drive scalable process redesign and operational improvements that enhance efficiency, quality, and consistency across GCS Marketing execution.
  • Communicate and socialize process improvements across the organization, ensuring implemented changes are clearly understood, adopted, and sustained by execution teams.
  • Lead training and content creation workstreams for GCS Marketing, partnering with cross-business stakeholders to build a robust onboarding framework and evolve learning content aligned to strategic priorities and new processes.
  • Manage multiple projects simultaneously, balancing competing priorities while maintaining strong stakeholder alignment and delivery discipline.

Requirements

  • The ideal candidate is a strong program and project manager with a process improvement mindset who can operate in a fast-paced, evolving environment. They are highly organized, solutions-oriented, and effective at driving change through clear communication and collaboration.
  • Demonstrated experience in program management, project management, or process improvement, including defining intake, prioritization, and execution frameworks.
  • Proven experience using Airtable as an operational, workflow, or program management platform (required).
  • Experience identifying, designing, and implementing scalable process improvements or process re-design initiatives.
  • Experience with training, onboarding, or content development to support process or operational change.
  • Experience with controls, testing, monitoring, or risk-related processes.

Preferred

  • Strong project management, organizational, and execution skills with the ability to manage multiple initiatives simultaneously.
  • Proven experience working with cross-functional teams and navigating competing priorities.
  • Strong written and verbal communicator who can effectively communicate process changes and influence adoption across diverse audiences.
  • Ability to influence without authority and collaborate effectively across levels.
  • Self-starter with the ability to learn quickly, multi-task, and proactively solve problems.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6%25 Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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American Express

4.1 Glassdoor

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
27

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