Responsibilities

• Growth & Funnel Analytics
• Own the source of truth for growth performance across Later Social's PLG funnel (acquisition, activation, conversion, retention, and expansion) and Creator application, activation, and engagement analytics.
• Apply a CRO lens: surface what's working and what isn't, size the opportunity, and recommend the next test or fix proactively, with a clear point of view.
• Build and maintain the dashboards, models, and definitions the whole group trusts for product metrics; partner with Data & Analytics so one set of numbers drives every conversation.
• Operating Cadence & OKRs
• Partner with TPMs on team OKRs: baselines, targets, weekly pacing, and clear escalation when the business is off track.
• Lead the recurring funnel and metrics reviews for product growth and Creator sales growth: set the agenda, drive the discussion to decisions, and own the follow-through.
• Keep the group's timelines, deliverables, and operational commitments on schedule, and keep the GM ahead of what's due and what's at risk.
• Strategy & Decision Support
• Support the GM on product and business metrics tracking, translating data into action plans with a clear recommendation, not just a status update.

Requirements

• 5-7+ years in growth, revenue operations, business or strategy operations, or growth analytics, ideally in B2B or B2C SaaS with a PLG motion.
• A track record of moving the numbers: you have materially improved key funnel metrics (sign-up to activation, free-to-paid conversion, trial-to-paid, retention and expansion, ARPU or LTV) and can point to specific experiments or initiatives you led and the impact they drove.
• Deeply analytical and numbers-obsessed: fluent with funnels, cohorts, conversion math, and experimentation.
• You are strong with analytics and BI tools (Amplitude or Mixpanel, Looker or Mode, spreadsheets and models) and comfortable querying data directly with SQL to get your own answers.
• A proven operator: you have run operating cadences, OKRs, and cross-functional projects, and you make things happen across teams without formal authority.
• You have owned or heavily influenced quarterly target-setting and can keep teams honest on pacing and tradeoffs.
• Excellent at synthesis and storytelling: you turn data into decisions and into documents executives trust, tailoring the narrative for product, GTM, and leadership audiences.
• High ownership, sound judgment, and the maturity to be a confidential, credible extension of a senior leader.
• Fluent in using AI tools to work faster and sharper (analysis, synthesis, drafting), while staying fully accountable for accuracy and judgment.

Preferred

• Experience in social, creator, or e-commerce and affiliate-driven businesses is a strong plus.

Benefits

• Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.