Responsibilities

• Own relationships with the analysts and consultants bank and credit union boards actually consult before a vendor decision.
• Build and run a regular briefing cadence; prepare executive briefing and marketing materials with the CSMO and CEO.
• Lead industry rankings, evaluations, and award submissions as a standing quarterly priority, not an ad hoc task.
• Track and report on how analyst sentiment and coverage evolve as a leading indicator for the business.
• Regularly audit marketing content for accuracy and relevance, and close content gaps, since outdated or inaccurate material in front of an analyst or a bank board is a credibility risk, not just a cleanup task.
• Own external communications strategy, with a focus on the trade press our buyers actually read.
• Draft press releases, executive communications, and customer announcements.
• Build direct relationships with the reporters and editors who cover bank/CU technology, not just distribute releases.
• Collaborate with the Product team to define the product marketing narrative and competitive landscape for our modern banking platform, ensuring industry press accurately reflects Nymbus’ market position.
• Support crisis communications when necessary

Requirements

• 5 to 8 years of B2B marketing experience in a regulated, relationship-driven, or long-sales-cycle market: fintech, banking technology, enterprise SaaS to executive buyers, insurance, or similar; direct banking/credit union experience is a strong plus but not required.
• Demonstrated ownership of analyst relations and/or industry press relationships, not just supporting them.
• Account-based marketing experience against a defined, named target list, as opposed to persona-based segmentation at scale.
• Comfort operating as a generalist, willing to shift focus across functions as strategy requires, rather than defending a single lane.
• Strong executive communication skills, comfortable drafting for an executive audience.
• Comfortable selecting and standing up marketing technology (CRM, ABM, email/communications tools) from scratch or reconfiguring an existing stack is a plus.
• Cross-functional fluency working with Sales, Product, and Executive Leadership.
• Experience marketing to bank or credit union executives, or another risk-averse, board-governed buyer, is a plus.
• Familiarity with AI/agentic tools for content and marketing production is a plus.
• Prior experience managing at least one direct report is a plus

Benefits

• 100% Remote
• 401(k) plan
• Insurance - Health, Dental and Vision
• Paid Time Off