Senior Manager, Category Promotion & Coupon Planning

Woonsocket, RI (Unknown)

$83K/yr – $183K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own and optimize category promotions across CVS Health to hit annual targets and margins, while driving cross-functional execution and executive-ready storytelling.

  • Own and optimize category promotions across CVS Health's business to hit annual targets and margins, leading cross-functional execution and executive-level storytelling.
  • Cross-functional influence: align Category, Marketing, Analytics and Operations using data-driven insights.
  • Monitor financial targets, adjust tactics as results flow in, and deliver performance recaps for strategic decisions.

Job Description

Responsibilities

  • Own and optimize category promotions across CVS Health's business to hit annual targets and margins, leading cross-functional execution and executive-level storytelling.
  • Drive customer engagement, incremental revenue, and margin through data-driven optimization of promotional programs
  • Manage and track performance against annual financial targets, adjusting strategies based on results and category role
  • Analyze performance trends and translate insights into actionable recommendations that improve strategy and execution
  • Influence cross-functional stakeholders to evolve existing programs using fact-based analysis and market insights
  • Identify opportunities and navigate ambiguity in a dynamic, rapidly changing business environment
  • Create and deliver executive-level presentations and performance recaps to inform strategic decisions
  • Collaborate with external vendors and partners to enhance promotional capabilities and drive mutual value
  • Partner with Category, Marketing, Analytics, and Operations teams to align promotional initiatives with broader business goals
  • Support quality and performance improvement efforts, including audits and issue resolution tied to customer experience

Requirements

  • 5+ years of experience in promotions, category planning, pricing, loyalty, merchandising, marketing, or related fields
  • Proven experience designing and optimizing promotional strategies that drive sales, margin, and customer engagement
  • Strong analytical skills with the ability to translate data into clear insights and business actions
  • Strong executive communication and presentation skills
  • Demonstrated ability to influence cross-functional stakeholders through data-driven insights
  • Experience managing financial performance and budget targets
  • Proficiency with Excel, PowerPoint, and data/analytics tools (e.g., SQL, Snowflake)
  • Bachelor’s degree required (MBA preferred)

Preferred

  • Experience in retail, loyalty, or consumer-facing environments
  • Experience managing external vendors or strategic partnerships
  • Proven ability to work effectively in ambiguous, fast-paced environments
  • Experience leading performance improvement or audit initiatives

Benefits

  • medical, dental, and vision coverage
  • paid time off
  • retirement savings options
  • wellness programs
  • other resources, based on eligibility
  • This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families
  • Benefits details provided during the application process and on Benefits Moments
CVS Health logo

CVS Health

3.2 Glassdoor

CVS Health is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by simplifying health care one person, one family and one community at a time. Follow @CVSHealth on social media.

Founded in 1963
Woonsocket, Rhode Island, USA
132K employees (1,798 in marketing)
45% recommend to a friend
55% CEO approval

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$6.5K
Traffic Source Mix
Search
21.9%
Direct
40.9%
Referral
30.4%
Social
6.2%
Paid
0.6%

Headcount Trend

Current headcount: ~132.5K

Marketing Team

Marketing Team Size
1,117 (1% of company)
Median Career Experience
17.5 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
26

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Debt, 7 months ago

Funding History

  • Aug 2025
    Post IPO Debt • $4B
  • Jul 2025
    Grant • $1.5M
  • Nov 2019
    Post IPO Equity

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