Responsibilities

• Ideate and produce social content series that resonate with the Ladder user, through speaking videos, coach content and member UGC
• Collaborate with our creative team, as well as your creators and coaches to craft campaigns that turn heads and generate buzz
• Optimize rollout strategies in socially native formats to maximize reach and impact—because every move counts.
• Stay ahead of trends, content formats, and platform shifts to keep Ladder leading the pack.
• Track community sentiment and manage inbox communications with finesse.

Requirements

• Located in Austin, TX (We help with relocation)
• Legit, proven experience in a social media role with real results
• A deep understanding of social strategy across platforms (Instagram, TikTok, YouTube and X)
• A sharp understanding of cultural trends and the ever-evolving social media landscape
• Ability to shoot and edit high-quality, mobile content
• A hunger for outside-the-box, viral marketing that breaks through the noise
• Top-tier organizational skills and an eye for detail
• A genuine passion for fitness and hands-on experience with strength training
• A great attitude and collaborative, no-ego mindset

Benefits

• The best team in fitness
• Access to the sickest private gym in Austin
• Incredible marketing campaigns with the world’s most expert coaches, and top celebrities, alike
• Equity in Ladder
• Access to Company Insurance (Health, Dental, Vision)
• Company-wide events
• Unlimited PTO
• New Company Computer
• Free Ladder membership, Ladder swag, etc.