Senior Machine Learning Scientist - CRM Marketing

Seattle, WA (On-site)

$173K/yr – $243K/yrSenior Level4+ years expFull time

Posted 3 days ago

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Job Summary

Own the end-to-end ML roadmap and production systems for CRM personalization, guiding problem framing, modeling, deployment, and iterative improvement while partnering across marketing, analytics, and engineering.

  • Define high-impact ML opportunities and translate vision into deliverable projects with measurable outcomes.
  • Lead cross-functional ML programs, ensure rigorous experiments, production readiness, and clear data storytelling.

Job Description

Responsibilities

  • Help define the ML science roadmap: Identify the highest-impact ML opportunities for CRM personalization, sequence initiatives against business strategy, and translate a multi-year vision into concrete, deliverable projects with clear milestones and measurable outcomes.
  • Build and own production ML systems: Lead the full lifecycle — from problem framing and metric design through data exploration, modeling, evaluation, deployment, and iteration — for systems that run daily at scale, in partnership with engineering.
  • Partner across the business: Work with marketing to understand customer and campaign objectives, with analytics to shape measurement strategies, and with engineering to deliver reliable production systems — bringing business acumen and domain depth to every technical decision.
  • Evolve experimentation and measurement: Strengthen how we test hypotheses and quantify impact — finding smarter, faster ways to validate ideas, reduce uncertainty, and build confidence in ML-driven decisions before and after they reach production.
  • Tell the data story: Communicate findings, trade-offs, and recommendations clearly to technical and business audiences through effective data visualization and narratives that influence priorities and build stakeholder confidence.
  • Raise the bar: Mentor scientists through code reviews and design discussions, drive adoption of modern AI tools and best practices, and champion standards for scientific rigor, reproducibility, and documentation.

Requirements

  • A Master’s or PhD in Operations Research, Applied Mathematics, Statistics, Economics, Computer Science, or a related quantitative field; or equivalent related professional experience
  • 6+ years (Master’s) or 4+ years (PhD) of experience applying machine learning to real-world problems, with a track record of delivering production ML systems that created measurable business impact
  • Proficiency across core ML methods (supervised, unsupervised, and statistical modeling) with demonstrated depth in at least one area relevant to this role
  • Strong experimentation and statistics fundamentals: designing rigorous experiments (A/B and beyond), selecting appropriate methods, and producing reliable, accurate analyses that inform high-stakes business decisions
  • Fluency in Python, SQL, and distributed data processing (Spark/Databricks), solid software engineering practices, and familiarity with modern AI development tools
  • Leader of cross-functional ML projects — aligning stakeholders on problem framing, success metrics, and delivery timelines — and can communicate findings clearly to both technical and non-technical audiences

Preferred

  • Deep knowledge of constrained optimization, operations research, or budget allocation methods — designing systems that balance reach, relevance, and return on investment under real-world constraints
  • Deep understanding of causal inference — including the assumptions, limitations, and failure modes of observational methods — with experience applying these techniques to measure incremental effects in real-world settings
  • Experience with CRM personalization, loyalty marketing, incentive optimization, or customer retention systems
  • Experience with deep learning, reinforcement learning, or multi-armed bandits applied to real-world decision systems
  • Experience with customer lifetime value modeling, churn prediction, or propensity scoring
  • Hands-on ML production practices: CI/CD for ML, model monitoring, observability, and automated pipelines

Benefits

  • Benefits and perks Expedia Group offers benefits and perks designed to support employees and their families, including medical, dental, and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and International Airlines Travel Agent Network (IATAN) membership. Learn more about life at Expedia Group at https://careers.expediagroup.com/life .
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Expedia Group

3.8 Glassdoor

At Expedia Group (NASDAQ: EXPE), we believe travel is a force for good – it opens minds, builds connections, and bridges divides. We create transformative tech that enables unforgettable experiences for all travelers, everywhere. Our trusted family of brands are known and loved by millions, and we power more trips than anyone else. To learn more about our vision of a more open world through travel, visit www.expediagroup.com. We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. If you require an accommodation or adjustment for any part of the application or recruitment process, please let us know by completing our Accommodation Request Form or contacting your recruiter.Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident about who they are. We do not send job offers via email, or any other messaging tools, to individuals we have not had prior contact with. Our email domain is @expediagroup.com. Our official careers website, where you can to find and apply for job openings, is careers.expediagroup.com/jobs. If you require customer service support to cancel, change or ask about a refund for your trip, you can connect with our 24/7 Virtual Agent through the following links:Expedia: https://www.expedia.com/helpcenterHotels.com: https://service.hotels.com/en-us/Vrbo: https://help.vrbo.com/For additional assistance, direct message us on Twitter @ExpediaHelp with your itinerary number and email address: https://twitter.com/ExpediaHelp

Founded in 2022
Seattle, Washington, USA
22K employees (1,459 in marketing)
76% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.4M
Monthly Google Ads Budget
$11.6M
Traffic Source Mix
Search
33.6%
Direct
42.2%
Referral
21.4%
Social
1.9%
Paid
0.6%

Headcount Trend

Current headcount: ~21.7K

Marketing Team

Marketing Team Size
1,114 (5% of company)
Median Career Experience
14 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
11

Funding

Total Funding
$4.2B
Last Raise
$985M
Post IPO Debt, 1 years ago

Funding History

  • Feb 2025
    Post IPO Debt • $985M
  • Apr 2020
    Post IPO Equity • $1.2B
  • Apr 2020
    Post IPO Debt • $2B

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