Senior GTM Operations Manager

Texas, USA (On-site)

$116K/yr – $220K/yrSenior Level4+ years expFull time

Posted 9 days ago

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Job Summary

Own and deliver end-to-end AI agent projects for marketing functions, from scoping with stakeholders to shipping working automations, while optimizing GTM operations and documenting playbooks.

  • Lead design and deployment of AI agents for marketing functions
  • Collaborate with CMM, Integrated Marketing, and Social teams
  • Manage lifecycle operations including routing, scoring, data hygiene, and reporting

Job Description

Responsibilities

  • Design, build, and deploy AI agents and automations for other marketing functions (CMM, Integrated Marketing, Social, and others), using Claude Code, Cowork, or similar agent-building tools.
  • Partner directly with stakeholders in those functions to scope problems, prototype quickly, and ship working agents end to end.
  • Execute hands-on marketing operations and lead lifecycle work: lead routing and scoring, campaign operations, data hygiene, and reporting.
  • Administer and optimize relevant tools in the GTM stack, which may include Eloqua, LeanData, Qualified, MadKudu, Zoominfo, SFDC and others.
  • Maintain deep working knowledge of our marketing automation platform (e.g., Eloqua) and Salesforce as they relate to lead and campaign objects.
  • Document processes and playbooks for both the agentic systems and standard MOPS/LOPS workflows so they're maintainable by others.
  • Partner with IT and Sales Operations on any Salesforce-level changes required to support marketing operations or agent workflows.

Requirements

  • 4–7 years in Marketing Operations, Lead Operations, RevOps, or Marketing Technology.
  • Deep, hands-on expertise with at least one major marketing automation platform (e.g., Eloqua, Marketo, Pardot)
  • Strong, hands-on Salesforce experience, particularly around lead/contact and campaign objects.
  • Demonstrated experience building and deploying AI agents or automations, ideally using Claude Code, Cowork, or a comparable agentic coding tool — with real, shipped examples.
  • Prior experience partnering directly with Campaign/CMM, Integrated Marketing, or Social teams.
  • You might also have Familiarity with LeanData, Qualified, MadKudu, Profound, ZoomInfo, or Clay.
  • Solid understanding of lead lifecycle management: scoring, routing, SLAs, and data quality/enrichment.
  • Experience operating in a build-fast, iterate-with-stakeholders mode rather than a strictly ticket-based IT model.

Preferred

  • Familiarity with LeanData, Qualified, MadKudu, Profound, ZoomInfo, or Clay.

Benefits

  • Comprehensive health, life, and disability insurance
  • Commute subsidy
  • Employee stock ownership
  • Competitive retirement/pension plans
  • Generous vacation and personal days
  • Support for new parents through leave and family-care programs
  • Office food snacks
  • Mental Health and Wellbeing programs and support
  • Employee Resource Groups
  • Global Employee Assistance Program
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Unity South APAC (SEA, ANZ, IND Subcont.)

Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions. The applications developed by these creators were downloaded, on average, five billion times per month in 2021. For more information, please visit www.unity.com. Check out our Global page www.linkedin.com/company/unity

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