Senior Growth Strategist, Apps at Tech Ladies® | Los Angeles, CA | $133K/yr – $183K/yr

Tech Ladies®

Senior Growth Strategist, Apps

Los Angeles, CA (On-site)

$133K/yr – $183K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive growth for an early-stage consumer product by owning GTM strategies, paid-channel experimentation, and cross-functional analytics.

Own go-to-market growth strategies and scale acquisition channels.
Deep, hands-on experience managing performance in a major buying platform.
Proven ability to take a product from 0→1 and scale revenue.

Job Description

Responsibilities

Build and execute go-to-market growth strategies for early-stage products.
Identify, validate, and scale high-impact acquisition channels, audiences, and creative angles.
Launch and manage campaigns across Search, GDN, Meta, TikTok, YouTube, Native, and other paid platforms.
Develop and run structured experiments to test messaging, funnels, and targeting hypotheses.
Work directly with engineers or code yourself to wire up analytics, attribution, and conversion tracking (e.g., GA4, Mobile Measurement Partners (MMPs), Amplitude, etc.).
Analyze performance data and rapidly iterate on creative, targeting, landing pages, and funnel flows.
Create and manage short-form video ads and other creative assets that drive conversions.
Frequently collaborate cross-functionally with leadership, product managers and engineering leads to align growth efforts with product evolution.

Requirements

5-7 years experience driving growth for early-stage consumer products or startups.
Deep, hands-on experience owning performance and spend in at least one major buying platform (e.g., Meta, Google Ads, TikTok, or programmatic)
Deep understanding of ad platform mechanics across Search, GDN, Social, Video, and Native.
Strong technical skills — comfortable working with tracking pixels, APIs, scripts, and analytics tools.
Proven track record of taking a product from 0→1, finding breakout opportunities, and scaling them into meaningful revenue.
Obsessed with experimentation and able to manage rapid test-and-learn cycles, sharing results with high levels of leadership across multiple products.
Creative, analytical, and adaptable — able to move seamlessly from strategy to execution.

Benefits

Competitive salary + bonus + equity
Generous PTO + 11 company holidays
Open sick time
100% covered Medical, Dental, Vision for employees
401k with match
Health & Dependent Care Flex Spending Account
Paid professional development
Leadership & growth opportunities
Virtual company and team building events

Tech Ladies®

Women in the technology industry often feel like they’re on an island, facing unique obstacles and lacking support.Tech Ladies is a safe space to share experiences, while also recognizing and celebrating our differences.Join forces with our incredible community, where fellow women in tech around the world share challenges, celebrate successes, and swap best practices for professional and personal growth!We offer:- An online community of other women in tech all over the world to find support, ideas, and new connections- Exclusive invitations to in-person and virtual events featuring industry leaders and other experts- Best-in-class content including our weekly newsletters, proprietary research, and other industry intel- Access to our job board with the best jobs in technology

Founded in 2016

New York, New York, USA

30 employees (2 in marketing)

www.hiretechladies.com