Responsibilities

• Develop and execute integrated growth marketing strategies across channels, including but not limited to email and in-product
• Analyze data to uncover insights, track KPIs, and drive continuous performance improvements
• Own customer funnels — acquisition, activation, engagement, or retention — and improve conversion rates at each stage
• Design and run experiments to validate campaign hypotheses and optimize key touchpoints
• Collaborate closely with marketing, product, sales, data analytics, relationship management, and engineering teams to drive cohesive and effective campaigns and experiments
• Present campaign performance, growth insights, and opportunities to internal stakeholders using data-driven methodologies
• Stay on top of industry trends and emerging growth strategies to test and adopt
• Contribute to a global, collaborative, high-performance team culture focused on learning and iteration